Zupee (Ludo)

Zupee (Ludo) is an online multiplayer gaming app ^[1][2][3] where users can play against other users for entertainment and monetary rewards.^[4][5][6]

Zupee (Ludo)

Company type	Private
Industry	Online Gaming
Founded	2018
Founder	Dilsher Singh Malhi Siddhant Saurabh.
Headquarters	Gurgaon, India
Services	Online Skilled Based Games
Number of employees	300
Parent	Cashgrail Private Limited
Website	https://www.zupee.com

Background

Zupee is an Indian online gaming platform that offers games of skill. It offers both free and pay-to-play games. Its flagship game is Ludo.^[1][2][7]

Zupee was founded in 2018 by Dilsher Singh Malhi and Siddhant Saurabh.^[8]

Zupee is backed by investors such as WestCap Group, Tomales Bay Capital, Nepean Capital, AJ Capital, Matrix Partners India, and Orios Venture Partners.^[9]

In 2021, Zupee introduced a skilling academy and partnered with NIIT Foundation to offer vocational skills programs.^[10]

Format

Zupee Ludo is an online version of the classic board game Ludo.^[7]

Brand ambassadors

• Kapil Sharma^[11]
• Salman Khan^[12]

References

1. "Smile Group backs gaming startup Zupee". VCCircle. Retrieved 12 September 2023.
2. "Playing games can boost learning, improve complex business trainings: Zupee founder". The Economic Times. 9 June 2021. ISSN 0013-0389. Retrieved 12 September 2023.
3. "Zupee raises $8mn". The Hindu. 8 April 2020. ISSN 0971-751X. Retrieved 12 September 2023.
4. Mittal, Apoorva (17 August 2021). "Zupee raises $30 million in funding led by WestCap Group, Tomales Bay Capital". The Economic Times. ISSN 0013-0389. Retrieved 12 September 2023.
5. Kaur, Harpreet (13 October 2021). "How Zupee Has Revolutionized Gaming In India". Chandigarh Metro. Retrieved 31 August 2023.
6. Mittal, Apoorva (5 January 2022). "Gaming startup Zupee racks up $72 million as part of larger round, valuation hits $600 million". The Economic Times. ISSN 0013-0389. Retrieved 31 August 2023.
7. "What is Zupee Ludo and How to Play it: A Comprehensive Guide in 2023 (18th September)". 18 September 2023. Retrieved 18 September 2023.
8. Chengappa, Sangeetha (8 April 2020). "Skill-based gaming company Zupee raises $8 million in Series A, led by Matrix Partners India". BusinessLine. Retrieved 31 August 2023.
9. Singh, Shubham (11 January 2021). "Gaming Platform Zupee Raises $10 Mn From WestCap To Build On 2020 Growth". Inc42 Media. Retrieved 27 March 2024.
10. "Zupee launches skilling academy; ties up with NIIT Foundation for vocational skills programme". The Times of India. 21 June 2021. ISSN 0971-8257. Retrieved 27 March 2024.
11. Khosla, Varuni (30 June 2023). "Gaming platform Zupee signs Kapil Sharma as brand ambassador for new ad film". mint. Retrieved 12 September 2023.
12. "Online gaming platform Zupee names Salman Khan as brand ambassador". Financialexpress. 17 February 2023. Retrieved 31 August 2023.

External links

• Ludo