Invicta (company)
Italian outdoor accessories company From Wikipedia, the free encyclopedia
Invicta is an Italian outdoor accessories company and trademark founded in 1906 in England.[1] The company is mostly known for its multi-colored backpacks.[1][2][3] Products commercialised also include clothing (t-shirts, polo shirts, hoodies, jackets), and footwear (sneakers).[4]
Overview
It was bought by a Turin enterprise in 1921, and acquired by Diadora in 1998. Diadora sold off the company in 2006 to Seven Spa.[5][6][7] In 2001 it was reported that Invicta and Seven Spa backpacks were the best-selling backpacks in Italy.[8] In 1994 it was reported that 85% of Milanese students used Invicta backpacks.[3]
References
External links
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