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Bhima Jewellers is a jewellery retail company based in India. It was established by Bhima Bhattar in the year 1925.[2] As of June 2023, the group has 116 jewellery shops[3] across South India and more than 2000 employees. Bhima Jewellers were the first jewellery store to introduce ready-made jewellery concept under the guidance of its founder Bhima Bhattar.[4]
| Company type | Private |
|---|---|
| Industry | Jewellers |
| Founded | 1925 |
| Founder | Bhima Bhattar |
| Headquarters | |
Number of locations | >116 |
Area served | |
| Products | Jewellery |
Number of employees | 7000 |
| Website | www |
Bhima has branches at Chennai, Kottayam, Thirunelveli, Thiruvananthapuram, Kochi,[5] Kozhikode,[6] Bengaluru, Nagercoil and Madurai. After the death of founder Bhattar, the Bhima Group was managed by his five sons, Girirajan, Govindan, Krishnan, Bindumadhav and Lakshmikanthan, with each having separately managed headquarters and their own chain of branches.[7] In 2012, Bhima announced a 2-year plan to expand its jewellery network by investing ₹5,500 crore.[8]
With a turnover of ₹48,000 crore in 2022, it is considered one of the six firms that controlled India's gold.[9]
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Their major products include Traditional Kerala designs, Tamil Nadu designs, Bengali heavy-weight designs, Nellore colour Stone studded jewellery, Karwar precious Stone studded jewellery, diamond,[10] platinum and silver jewellery.[11]
Bhima has been retaining its position of highest sales tax paying[12] jewellery showroom award in Kerala State for several years and also maintains top position[13] in the Grand Kerala Shopping Festival (GKSF),[14][15][16] conducted by the Government of Kerala.
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