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Dutch tea company From Wikipedia, the free encyclopedia
LIPTON Teas and Infusions is a privately held company based in Amsterdam, Netherlands, that produces tea and other herbal drinks.
Formerly | Ekaterra (2021–2023) |
---|---|
Company type | Private |
Industry | Tea |
Predecessor | Unilever |
Founded | 2021 |
Headquarters | , Netherlands |
Area served | Worldwide |
Key people | |
Products | Tea |
Brands |
|
Owner | CVC Capital Partners |
Number of employees | 17,000 (2024) |
Website | liptonteas |
Initially formed in 2020 as a distinct division named Ekaterra within Unilever, private equity firm CVC Capital Partners reached an agreement in November 2021 to purchase the business for €4.5 billion.[2] The sale was completed in 2022,[3] after which Ekaterra was renamed as LIPTON Teas and Infusions. Unilever retained the use of the brands in India, Nepal, and Indonesia, as well as its ready-to-drink Lipton Iced Tea joint venture with PepsiCo. [4]
LIPTON Teas and Infusions became an independent company following the completion of the sale of the majority of Unilever’s tea business to CVC Capital Partners in July 2022.[5]
A month after the sale, the company announced its withdrawal from the Russian market due to the Russian invasion of Ukraine. The situation in the country "does not allow the company to develop its business steadily", said a spokesperson.[6]
The company launched the Lipton Tea Innovation & Technology Academy together with the Government of Kenya and the University of Kabianga in February 2024 to offer training varying from vocational courses to advanced degrees in tea growing and harvesting.[7][8]
In May 2024, LIPTON Teas and Infusions announced an agreement to sell its tea estates in Kenya, Tanzania, and Rwanda to Browns Investments with the proceeds reinvested into East Africa’s tea industry. [9][10]
LIPTON Teas and Infusions owns over 30 tea brands including:
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