XM Gravity Indonesia
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XM Gravity Indonesia is one of the subsidiary company of the WPP Group,[citation needed] the world's largest advertising company by revenues that employs around 162,000 people in 3,000 offices across 110 countries.[1][2] This investment is a step closer to WPP Group's goal in reaching 'Asian Domination'.[3]
| Formerly | PT. Magnavite Group |
|---|---|
| Company type | Subsidiary |
| Industry | Advertising |
| Founded | 2008 |
Key people | Kevin Mintaraga (CEO and co-founder) |
| Parent | WPP Group (since 2012) |
History
XM Gravity, First established in 2008 as PT. Magnivite Group, is a full service digital advertising agency based in South Jakarta, Indonesia.[4] It was then acquired by the WPP Group in 2012 with the collaboration from JWT global advertising and marketing company.[5] This acquisition is the continuation of the many companies that were acquired by WPP Group in the past years, such as Ogilvy & Mather, Young & Rubicam, Taylor Nelson Sofres, and many others.
Currently,[when?] XM Gravity is headed by Kevin Mintaraga as the CEO and Co-founder. The company has more than 120 employees that handles and manages the digital marketing efforts of clients such as XL Axiata,[6] HokaHokaBento, Nestlé.[7][8]
References
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