Wipro Enterprises
Indian conglomerate From Wikipedia, the free encyclopedia
Wipro Enterprises Private Limited is an Indian multinational corporation primarily operating in the fast-moving consumer goods (FMCG), lighting, hydraulic cylinders, industrial automation, 3D printing, aerospace component manufacturing, and industrial water treatment sectors. The company is predominantly owned by Azim Premji, his associates, and charitable trusts linked to the Premji family.[4] Established in 2012, it originated as a demerger of the non-IT business divisions from Wipro Limited, its parent entity, to streamline focus on technology services under the latter.[3][5]
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| Formerly | Western India Products |
|---|---|
| Company type | Private |
| Founded | December 29, 1945 |
| Founder | Azim Premji |
| Headquarters | , India |
Area served | Worldwide |
Key people |
|
| Revenue | ₹15,407 crore (US$1.8 billion) (FY23)[3] |
| ₹1,410 crore (US$160 million) (FY23)[3] | |
Number of employees | 15,000 (2022) |
| Subsidiaries | Splash Corporation (Philippines) Canway Corporation (South Africa) |
| Website | wiproenterprises |
Subsidiaries
Summarize
Perspective
Wipro Consumer Care and Lighting
Wipro Consumer Care and Lighting (WCCLG) operates in the fast-moving consumer goods (FMCG) sector, focusing on personal care, home care, lighting, and seating products. Founded in 1945 as Western India Vegetable Products Limited,[6] the company initially produced vegetable oil under the brand "Sunflower Vanaspati" and later expanded into laundry bars with the "787" brand. Over time, it diversified into personal care offerings, including popular toilet soap brands such as Santoor, Chandrika, Aramusk, and Yardley[7][8] Its home care portfolio includes Wipro Safewash, Softouch, Maxkleen, and Giffy.[9] The lighting division markets products like LED lights [10] and Smartlite CFL.[11] Notably, Santoor ranks among the top-selling soap brands in South India.[12][13][7]
In 2023, WCCLG achieved a revenue milestone of ₹10,000 crore (US$1.2 billion).[14]
Mergers and acquisitions – Consumer Care Business
- 2003: Acquired the Glucovita brand from Hindustan Lever (now Hindustan Unilever).[15]
- 2004: Purchased Chandrika Soap.[16]
- 2006: Acquired Northwest Switches for ₹102.2 crore.[17]
- 2007: Bought Singapore-based Unza Holdings for ₹1,010 crore.[18]
- 2009: Secured the India and Middle East business of Yardley (undisclosed sum).[19]
- 2011: Acquired Aramusk [20] and the global business of Yardley.[21]
- 2013: Purchased Singapore’s L D Waxsons for ₹790 crore.[22]
- 2016: Acquired China’s Zhongshan Ma Er.[23]
- 2019: Took over Splash Corporation (Philippines)[24][25] and Canway Corporation (South Africa).[26]
- 2022: Acquired Nirapara, a Kerala-based spices brand.[27]
Wipro Consumer Care Ventures
In September 2019, WCCLG launched Wipro Consumer Care Ventures, a corporate venture capital arm to invest in startups across India and Southeast Asia.[28] By 2022, the fund had invested in seven Indian companies, including direct-to-consumer (D2C) brands.[29] In March 2022, it expanded its portfolio by investing in a Singapore-based venture capital fund.[30]
Wipro Infrastructure Engineering (WIN)
Wipro Infrastructure Engineering (WIN) is the hydraulics division of Wipro Enterprises, specializing in the manufacturing of hydraulic cylinders, truck cylinders, and related components since its establishment in 1976 as part of Wipro Limited. The division also operates in the industrial water treatment sector.[31] WIN supplies hydraulic cylinders to global original equipment manufacturers (OEMs).[32]
Mergers and acquisitions
- 2006: Acquired Sweden-based Hydrauto Group AB for ₹142.6 crore.[33]
- 2011: Purchased Brazil-based hydraulic cylinder manufacturer RKM Equipamentos Hidráulicos.[34]
- 2011: Formed a joint venture with Kawasaki Precision Machinery (India) Pvt. Ltd. to produce hydraulic pumps for excavators.[35][36]
- 2013: Acquired Romania’s SC Hervil SA, a manufacturer of hydraulic cylinders.[37]
- 2016: Took over Israel-based Gijon HR to expand its aerospace portfolio.[38]
- 2019: Acquired Incite Cam’s automation business.[39]
- 2020: Purchased Pune-based Precision Automation and Robotics India (PARI) to strengthen industrial automation capabilities.[40]
Aerospace and automation ventures
- 2017: Partnered with Israel Aerospace Industries (IAI) to manufacture composite aerostructure parts and assemblies.[41]
- 2018: Launched the Industrial Automation vertical as a new business segment.
- 2021: Inaugurated a new aerospace manufacturing facility in Bengaluru, Karnataka.[42]
Subsidiaries and ventures
Wipro 3D, a subsidiary under WIN, operates India’s largest fully integrated metal additive manufacturing facility, offering end-to-end 3D printing solutions.[43]
Social initiatives
Wipro Enterprises, along with Wipro Limited and the Azim Premji Foundation, pledged ₹1,125 crore in 2020 to address the COVID-19 pandemic, supporting healthcare infrastructure, migrant workers, and vaccination efforts.[44]
Santoor Scholarship Programme
The Santoor Scholarship Programme, initiated by Wipro Enterprises, focuses on empowering underprivileged girls through education in the states of Karnataka, Telangana, and Andhra Pradesh.[45]
Wipro Cares
Wipro Cares, the corporate social responsibility (CSR) arm of Wipro Enterprises, works in areas such as education, primary healthcare, environmental sustainability, and disaster rehabilitation.[46][47]
Awards and recognition
- 2010: Wipro Lighting received the Design for Asia Award in the product design category for its LED streetlights.[48]
- 2016: Won the India Design Mark for Certified Excellence in Product Design.[49]
- 2017:
- Awarded the International Diamond Prize for Excellence in Quality by the European Society of Quality Research.[50]
- Secured multiple accolades, including:
- Red Dot Design Award for outstanding product design.
- Global SSL Showcase Top100 recognition.
- India Design Mark for excellence in product design.
- Frost & Sullivan Award for LED lighting visionary innovation leadership.[51]
- 2019: Wipro 3D earned the Frost & Sullivan Automotive Additive Engineering and Manufacturing Award.[52]
References
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