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WMPW is a Classic Country formatted broadcast radio station licensed to Danville, Virginia in the United States, serving Danville and Southern Pittsylvania County in Virginia and Northern Caswell County in North Carolina.[1] WMPW is owned and operated by Lakes Media, LLC.[5]
 | |
| Broadcast area | Danville, Virginia Southern Pittsylvania County, Virginia Northern Caswell County, North Carolina |
|---|---|
| Frequency | 970 AM kHz |
| Branding | "Country Legends 105.9" |
| Programming | |
| Format | Classic Country[1] |
| Ownership | |
| Owner | Lakes Media, LLC |
| WHLF, WKSK-FM, WLUS-FM, WSHV, WWDN | |
| History | |
First air date | September 7, 1959[2] |
Former call signs | WYPR (1959–1981) WVOV (1981–2003) DWVOV (2003–2011) WVOV (2011–2011) WMPW (2011–2015) WZDV (2015)[3] |
| Technical information[4] | |
Licensing authority | FCC |
| Facility ID | 15501 |
| Class | D |
| Power | 1,000 Watts daytime 54 Watts nighttime |
Transmitter coordinates | 36°33′34.0″N 79°22′2.0″W |
| Links | |
Public license information | |
| Webcast | WMPW Webstream |
| Website | WMPW Online |
On September 1, 2016, the Classic Country format was dropped in favor of Adult Contemporary and the station's FM translator frequency switched from 103.7 FM to 105.9 FM.[6] The Classic Country format was intended to continue as an online-only station.[6] A year after the station switched to its Adult Contemporary format as "105.9 More FM", it flipped back to Classic Country and brought back the "Country Legends" branding as well.[7]
In addition to the main station, WMPW is relayed by an FM translator to widen its broadcast area.[8]
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