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WKBC-FM (97.3 FM) is a radio station licensed to North Wilkesboro, North Carolina broadcasting an Adult Contemporary format known as “97.3 WKBC, The Mix”.
| Frequency | 97.3 MHz |
|---|---|
| Branding | 97.3 WKBC, The Mix |
| Programming | |
| Format | Adult Contemporary |
| Affiliations | Westwood One, AP Radio, Appalachian ISP Sports Network |
| History | |
First air date | July 1962 |
Call sign meaning | WilKes Broadcasting Company |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 72458 |
| Class | C |
| ERP | 100,000 watts |
| HAAT | 403 meters (1,322 ft) |
Transmitter coordinates | 36°4′34.00″N 81°7′43.00″W |
| Links | |
Public license information | |
Due to its tower being located 1,300 feet (400 meters) above the surrounding terrain, the station can be heard as far south as Charlotte (providing city-grade coverage of the city's northern suburbs) and as far east as Winston-Salem when it starts to interfere with WQMG of Greensboro. The signal carries into the north-most portions of South Carolina including: York, Cherokee and Lancaster counties. It can also be heard clearly in parts of southwestern Virginia.[citation needed]
The transmitter is located about 5 miles south of North Wilkesboro atop a peak in the Brushy Mountains of southern Wilkes County.
WKBC-FM's slogan is the "Home of Appalachian Football". The station is the radio flagship of nearby Appalachian State University's sports network.[2]
WKBC was voted the best radio station in the Charlotte listening area by the music critics of Charlotte's Creative Loafing magazine in 2006.[3]
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