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Ultra Mobile
American MVNO provider From Wikipedia, the free encyclopedia
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Ultra Mobile is a mobile virtual network operator (MVNO) that uses the T-Mobile US network. Customers can choose the number of minutes, text messages, or data that can be used via a prepaid mobile phone plan.[1][2]
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History
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Ultra Mobile was co-founded by CEO David Glickman, who had previously founded TelePacific Communications, Justice Technology, and Primo Connect.[3]
By 2016, Ultra Mobile products were available in over 25,000 retail stores in the US, including Target and 7-Eleven.[3][4]
In January 2016, the company acquired rights from Univision Communications to manage the Univision Mobile brand, another T-Mobile mobile virtual network operator which specializes in US SIM-based international calling plans for calls to Latin American countries.[5][6] In May 2017, Ultra Mobile announced that it was closing down the Univision Mobile brand and that it would automatically transfer all Univision Mobile subscribers to Ultra Mobile.[7]
In August 2016, Ultra Mobile launched Mint Mobile, formerly Mint SIM, an online-only MVNO specializing in prepaid mobile plans on the T-Mobile cellular network, which provides discounted pricing based on monthly, quarterly, or yearly terms paid in advance.[8]
In 2017, the company had approximately 150 employees in the US, Europe, and Asia, and had focused on hiring millennials.[9][10]
In November 2019, the corporate spin-off of Mint Mobile from Ultra Mobile was completed[11] and Ryan Reynolds acquired a 20%-25% ownership stake in Mint Mobile.[12] Reynolds and founder Glickman both served on the board of directors for The Michael J. Fox Foundation and Glickman was impressed with how Reynolds handled marketing for Deadpool.[13]
In March 2023, T-Mobile US agreed to acquire Mint Mobile and Ultra Mobile for up to $1.35 billion.[14]
On May 1, 2024, the announcement was published that the planned acquisition was completed as per the agreement.[15]
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Awards and recognition
In 2015, Ultra Mobile was ranked number 1 in Inc. magazine's list of the 5,000 fastest growing private companies in the United States, with a year-over-year growth rate of 100,849% and revenues of US$118 million in 2014, up from less than a million in 2012.[16]
The company was rated 3.0 or 3.5 out of 5 stars by WhistleOut.[17]
References
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