Tata Cliq

Tata CLiQ (stylised as TΛTΛ CLiQ) is an Indian e-commerce company based in Mumbai, India.^[2] It is owned by Tata Digital, under the Tata Group.^[3] Tata CLiQ operates in categories such as Fashion, Footwear, and Accessories. Tata Group's E-commerce platform, Tata CLiQ, also launched a premium and luxury fashion and lifestyle destination, Tata CLiQ Luxury, and it houses a wide range of apparel and accessories for men and women by luxury and bridge-to-luxury brands.

Tata CLiQ

Type of business	Private
Type of site	E-commerce Fashion Marketplace
Available in	English, Hindi
Founded	27 May 2016; 8 years ago (2016-05-27)
Headquarters	Mumbai, Maharashtra, India[1]
Area served	India
Owner	Tata Digital
Key people	Gopal Asthana (CEO)[1]
Industry	E-commerce Internet Retail Luxury Retail
Services	Online shopping
Parent	Tata Unistore Limited
URL	www.tatacliq.com
Advertising	No
Commercial	Yes
Registration	Required
Current status	Active
Native client(s) on	Android iOS

On Feb19 2024, Tata CLiQ Luxury launched the ReLoved Store, which primarily serves used luxury watches^[4]

On May 24, 2017, Tata CLiQ collaborated with American clothing brand Brooks Brothers.^[5]

History

Tata CLiQ was launched on 27 May 2016.^[6] It tied up with Genesis Luxury Fashion to sell international luxury brands^[7] and partnered with Adobe for digital shopping.^[8] It launched Tata CLiQ Luxury, a luxury fashion and lifestyle venture, in December 2016.^[9][10] In mid-2022, Tata CLiQ exited its consumer electronics business, with the division being integrated with Croma, Tata’s flagship consumer electronics retail chain.^[11]

Business Model

TataCLiQ has an omni-channel marketplace model.

Tata CLiQ is the flagship digital commerce initiative of the Tata Group, the India-headquartered global conglomerate with over US$100 billion in annual revenue.^{[citation needed]}

See also

• E-commerce in India
• Online shopping
• Retail-Westside, Tanishq, 1mg, Zudio etc.
• Omnichannel order fulfillment