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SparkOptimus is a management consulting firm with a focus on digital strategy and digital transformation with offices in Amsterdam, Dusseldorf and Zürich.[1]
 | |
| Industry | Strategy consulting |
|---|---|
| Founded | 2010 |
| Founders | Alexandra Jankovich & Tom Voskes |
| Headquarters | Jacob Obrechtplein 1, 1071 KS Amsterdam, Netherlands |
Area served | Worldwide |
| Services | Digital strategy consulting |
| Website | http://www.sparkoptimus.com |
SparkOptimus was founded in 2010 by Alexandra Jankovich and Tom Voskes, two former McKinsey & Company employees.[citation needed]
In 2014, SparkOptimus was listed in the Top 5 of best Strategy Consultants of the Netherlands.[2] SparkOptimus has been named the number 1 digital strategy consultancy of the Netherlands by Emerce five times, most recently in 2022.[3][4][5] In 2017, the NextWomenTop100, published by Elsevier (magazine), listed SparkOptimus co-founder Alexandra Jankovich as one of the 100 most successful female entrepreneurs in the Netherlands.[6]
The firm published their first book, Make Disruption Work in 2018, which became a business bestseller in the Netherlands.[7] In 2020, managing partner Tom Voskes was a co-author of the MITSloan book 7 Key Principles to Govern Digital Initiatives.[8] In 2022, Jankovich and Voskes co-authored the book Disruption in Action with Adrian Hornsby.[9] which argues that transformation is 80% people and only 20% tech, and that the goal is always to make things better for customers.[citation needed]
In response to the refugee crisis after the 2022 Russian invasion of Ukraine, the firm helped develop the Refugee Help initiative.[10]
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