Sock It To Me is a company which sells socks and other apparel. It was founded in 2004, and is based in Milwaukie, Oregon. Its motto is "Be Awesome, Wear Awesome."[1]
 | The topic of this article may not meet Wikipedia's notability guidelines for companies and organizations. (February 2023) |
| Industry | Apparel |
|---|---|
| Founded | 2004 in Portland, Oregon, United States |
| Founder | Carrie Atkinson |
| Headquarters | , United States |
| Owner | Carrie Atkinson |
| Website | www |
History
Sock It To Me was founded by Carrie Atkinson in Portland, Oregon.[2] After graduating college, Atkinson had spent two years considering various career options before deciding to start her own company.[3] During a year in which she had taught English in South Korea, she had been impressed by the colorful, well-made socks that her students wore, and she launched her enterprise by importing them.[3] After revisiting South Korea and bringing back some samples, she sold her first socks at the Portland Saturday Market.[3][4] Eventually, she began designing her own styles and working with manufacturers in South Korea to create them.[3] In 2005, she visited a few trade shows and began selling the socks wholesale.[3]
In 2012, Atkinson hired Michelle Walker, a former PepsiCo marketing executive, to be the CEO of Sock It To Me.[3][5] In 2015, the company moved its headquarters from Southeast Portland to Milwaukie, Oregon, and released its first underwear line.[5] In 2018, Sock It To Me was one of the fastest-growing companies in Portland.[6]
During the COVID-19 pandemic, Sock It To Me ran a sock drive for frontline healthcare workers and began producing reusable cloth masks.[4][7] They hold an annual "Design a Sock" contest.[8]
References
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