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MBE[1] Seva Novgorodsev (Russian: Се́ва Новгоро́дцев), pseudonym of Vsevolod Borisovich Levenstein (Всеволод Борисович Левенштейн); born 9 July 1940), is a former radio presenter on the BBC Russian Service. He is famous throughout the former Soviet Union, being widely considered as Russia's first radio DJ.
 | You can help expand this article with text translated from the corresponding article in Russian. (July 2014) Click [show] for important translation instructions.
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Seva Novgorodsev | |
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Seva Novgorodsev in the BBC World Service studios in 2006 | |
| Born | Vsevolod Borisovich Levenstein 9 July 1940 |
| Occupation | Radio presenter |
| Website | seva.ru |
He created the music programme «Рок-посевы» ("Rock sowing" or "Rock crops", in Russian containing a pun with the name Seva) and the chat shows «Севаоборот» (Sevaoborot, a pun with the Russian word sevooborot, "crop rotation") and «БибиСева» (BBSeva). He has also written the books «Рок-Посевы» (Rock the Seva way) and «Секс, наркотики, рок-н-ролл» (Sex, drugs, rock 'n' roll).
He was Russia's first radio DJ, and has been featured in several Russian films. In 1981 he married actress Karen Craig, with whom he co-wrote a Russian cookbook for Sainsbury's in 1990,[2] but they later divorced. He is now married to Olga, who is a designer.
On 4 September 2015, at the age of 75, Seva retired from broadcasting.[3]
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