OCESA

OCESA (formerly Operadora De Centro De Espectaculos S.A.^[1]) is a Mexican concert promoter founded in 1990 by Alejandro Soberon Kuri.^[2] The company organizes concerts, music festivals, and other live events. It is currently the largest music promoter in Mexico.^[3] It is headquartered in the Hipódromo de las Américas in Mexico City, Mexico. OCESA is a subsidiary of Live Nation Entertainment and Grupo CIE.

OCESA

Formerly	Operadora De Centro De Espectaculos S.A.
Company type	Private
Industry	Entertainment Nightlife Music
Founded	1990; 35 years ago (1990)
Founder	Alejandro Soberon Kuri
Headquarters	Mexico City, Mexico
Services	Event Promotion Concert organization
Parent	Live Nation Entertainment
Subsidiaries	OCESA Colombia OCESA Seitrack OCESA Teatro
Website	www.ocesa.com.mx

History

In 1994, Bruce Moran, president of OCESA Presents, attempted to bring more foreign artists into Mexico. As part of this initiative, the company organized shows and concert tours with artists such as Pink Floyd, Paul McCartney, Madonna and Santana.^[4] During Moran's tenure, the company also began to expand into talent management when it took over part of the operations of Ogden Entertainment Services, its majority owner at the time, and hired its personnel.^[5]

In 2019 Live Nation planned to acquire a controlling stake in OCESA for $500 million, purchasing Mexican mass media company Televisa's 40% stake.^[6][7] Live Nation backed out in May 2020.^[8][9] Televisa stated that it was considering legal options after this.^[10] However, Live Nation Entertainment resumed its acquisition on September 13, 2021^[11]

Subsidiaries

OCESA's theater division is Ocesa Teatro. OCESA also owns the record label and talent agency OCESA Seitrack.

References

1. Mexico Insight. Excelsior, Cia. 1994. p. 36.
2. "In Mexico, the World's Third-Largest Concert Promoter Prepares For Live Music's Return". Billboard. 2020-10-19. Retrieved 2021-01-13.
3. Radbill, Catherine Fitterman (2013). Introduction to the Music Industry: An Entrepreneurial Approach. Routledge. p. 163. ISBN 978-0-415-89638-2.
4. Billboard Nov 26, 1994. Nielsen Business Media, Inc. 1994-11-26. p. 76.
5. Billboard Feb 5, 1994. Nielsen Business Media, Inc. 1994-02-05. p. 30.
6. "Live Nation's Bid for a Mexican Concert Promoter Could Bring Big Changes to Region's Ticketing Biz". Billboard. 23 August 2019. Retrieved 2021-01-13.
7. "Live Nation to acquire Ocesa stake in $480m deal". IQ Magazine. 2019-07-25. Retrieved 2021-01-13.
8. "Mexico's Televisa considers legal steps in breakdown of deal with Live Nation". Reuters. 2020-05-26. Retrieved 2021-01-16.
9. "Live Nation Terminates $480M Acquisition of Mexican Promoter OCESA". Billboard. 26 May 2020. Retrieved 2021-01-13.
10. "Televisa mulls options for Ocesa deal". www.latinfinance.com. Retrieved 2021-01-16.
11. "Live Nation resumes stalled acquisition of Mexican entertainment firm Ocesa". Reuters. 2021-09-13. Retrieved 2021-09-13.

External links

• OCESA website