Nielsen Norman Group

Not to be confused with Nielsen Holdings, Norman Nielson, or Nanning Wuxu International Airport.

The Nielsen Norman Group (NN/g) is an American computer user interface and user experience consulting firm, founded in 1998 by Jakob Nielsen and Don Norman.^[1] Their work includes an analysis of the interface of Microsoft's Windows 8 operating system.^[2][3] They have done analyses of the user experience of mobile devices (including the iPad),^[4][5][6] and intranets.^[7] As of 2000, Bruce Tognazzini joined Nielsen Norman Group as a partner.^[8]

Nielsen Norman Group

Industry	Information technology consulting
Founded	August 28, 1998; 26 years ago (1998-08-28) (incorporation)
Founders	Jakob Nielsen Don Norman
Headquarters	Fremont, California, United States
Website	www.nngroup.com

References

1. "Where Did the Term "User Experience" Come From?". Adobe Blog. 2017-08-28. Retrieved 2019-11-13.
2. "Windows 8 Start Screen Interface Analyzed By Nielsen Norman Group". The Inquisitr News. Retrieved 17 September 2014.
3. "Windows 8 UI 'strategic mistake,' argues design guru". TechWorld. Archived from the original on 2016-06-03. Retrieved 17 September 2014.
4. "Nielsen Norman Group Says Mobile User Experience Stinks - Internet2Go - An Opus Research Advisory Service". Retrieved 17 September 2014.
5. "Research shows ways to make iPad apps more user-friendly - CNN.com". Archived from the original on 11 July 2012. Retrieved 17 September 2014.
6. Gregg Keizer (10 June 2013). "Usability, not 'flat' design, key to Monday's iOS refresh". Computerworld. Retrieved 17 September 2014.
7. "Nielsen Norman Group Evaluates Intranet Portal Usability - InformationWeek". InformationWeek. Retrieved 17 September 2014.
8. "Former Apple Design Gurus Criticize Apple's Current Designs". TidBITS. 2015-11-13. Retrieved 2019-11-13.

External links

• Official website