KRCX-FM

KRCX-FM (99.9 FM) is a radio station broadcasting a regional Mexican format. Licensed to Marysville, California, United States, it serves the Sacramento area. The station is currently owned by Entravision Holdings, LLC.

KRCX-FM

Marysville, California
Broadcast area	Sacramento, California
Frequency	99.9 MHz (HD Radio)
Branding	La Tricolor 99.9
Programming
Format	Regional Mexican
Ownership
Owner	Entravision Communications (Entravision Holdings, LLC)
Sister stations	KHHM, KNTY, KXSE, KCVR-FM
History
First air date	1948 (as KMYC-FM)[1]
Former call signs	KMYC-FM (1948–1963)[1] KRFD (1963–1986)[1][2] KRFD-FM (1986–1996)[2] KSXX-FM (1996–1997)[2]
Technical information[3]
Licensing authority	FCC
Facility ID	56513
Class	B
ERP	1,750 watts
HAAT	665 meters
Transmitter coordinates	39°12′20″N 121°49′10″W
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	radiolatricolor.com/sacramento/

Although KRCX does have an HD Radio channel, it has yet to sign on an HD2 or HD3 subcarrier.^[4]

On March 10, 1994, KRCX took over KRFD, after their purchase of the station.

Format history

• 1997–Present KRCX Regional Mexican
• 1994-1997 KSXX Regional Mexican
• 1992-1994 KRFD Progressive rock
• 1989-1992 KRFD Rock 40
• 1982-1989 KRFD Contemporary Hits
• 1978-1982 KRFD Adult Contemporary
• 1974-1978 KRFD Oldies/MOR
• 1970-1974 KRFD Progressive rock
• 1949-1970 KMYC-FM Simulcast KMYC 1410