KPUR-FM

See also: KPUR

KPUR-FM (95.7 FM, "Texas Country 95.7, The Armadillo") is a radio station serving the Amarillo, Texas, area with a country format. This station is under ownership of Cumulus Media. Its studios are located at the Amarillo Building downtown on Polk Street, and its transmitter tower is based southeast of Amarillo in unincorporated Randall County.

KPUR-FM

Claude, Texas United States
Broadcast area	Amarillo metropolitan area
Frequency	95.7 MHz
Branding	Texas Country 95.7, The Armadillo
Programming
Format	Country
Affiliations	Dallas Cowboys Texas Tech Football
Ownership
Owner	Cumulus Media (Cumulus Licensing LLC)
Sister stations	KNSH KARX KPUR KQIZ KZRK-FM
History
First air date	1991; 34 years ago (1991) (as KARX)
Former call signs	KQXB (8/1991–9/1991, CP) KARX (1991–2018)
Technical information[1]
Licensing authority	FCC
Facility ID	33448
Class	C1
ERP	100,000 watts
HAAT	119 meters (390 ft)
Links
Public license information	Public file LMS
Webcast	click "play" button at bottom of website
Website	www.957kpur.com

The station is an affiliate of the Dallas Cowboys radio network.^[2]

On January 15, 2018, the then-KARX switched frequencies with KPUR-FM and changed its name from "Nash Icon 95.7" to "Texas Country 95.7, The Armadillo".^[3] The stations swapped call signs on January 24, 2018, with KARX picking up the KPUR-FM call sign.