Isaac Carasso

Isaac Carasso (1874 – 19 April 1939) was a member of the prominent Sephardic Jewish Carasso (Karasu) family of Ottoman Salonica (modern Thessaloniki, Greece). After emigrating to Barcelona, he started a yogurt factory which later became Groupe Danone.

Isaac Carasso
Born	1874 (1874) Thessaloniki, Ottoman Empire
Died	April 19, 1939(1939-04-19) (aged 64–65)
Nationality	Spanish, French, Turkish
Occupation	Entrepreneur
Known for	Founder of Danone
Children	Daniel Carasso
Relatives	Emmanuel Carasso (uncle)

Biography

Carasso was born in Salonica in 1874. In 1916, after the Balkan Wars, he moved his family to Barcelona.

He noticed that many young children suffered from digestive and intestinal problems. Inspired by the work of Ilya Ilyich Mechnikov, who had popularized sour milk as a health food, and recalling that such health conditions were treated with yogurt in the Balkans, he imported cultures from Bulgaria^[1] or used "pure cultures that had been isolated in Paris" at Mechnikov's laboratory at the Institut Pasteur.^[2] Since yogurt was not well known then in Western Europe, he initially sold it as a medicine, through pharmacies.

In 1919, he founded the company which would later become Groupe Danone in Barcelona when he opened a small yogurt business named "Danone", a variation on the nickname of his son, Daniel. Carasso perfected the first industrial process for making yogurt.^[3]

His son Daniel Carasso took over the family business in Spain and established Danone in France and later in the United States (as Dannon).^[4]

Carasso died in France in 1939.

References

1. Kenneth W. Bailey, Marketing and Pricing of Milk and Dairy Products in the United States, Blackwell 1997, ISBN 0-8138-2750-7
2. Dannon Web site Archived 2007-03-28 at the Wayback Machine
3. THOMAS FULLER International Herald Tribune (22 July 2005). "Danone Plays Down Rumor of a Takeover by PepsiCo". New York Times. Retrieved 2008-08-10.
4. Grimes, William (2009-05-20). "Daniel Carasso, a Pioneer of Yogurt, Dies at 103". The New York Times. ISSN 0362-4331. Retrieved 2016-10-25.