Loading AI tools
From Wikipedia, the free encyclopedia
Harmony Intelligent Mobility Alliance, trading as HIMA (Chinese: 鸿蒙智行; pinyin: Hóngméng Zhìxíng) is an automotive alliance initiated and led by Chinese multinational technology company Huawei. Established in 2023, the members of the alliance include AITO (Seres Group), Luxeed (Chery), Stelato (BAIC BluePark), and Maextro (JAC Group).[1][2]
Under HIMA, Huawei contributes in product planning, design, marketing, user experience, quality control and provides intelligent vehicle software and hardware for the traditional automobile manufacturers. Currently, HIMA only operates in mainland China.
In December 2021, Huawei announced the launch of AITO brand and unveiled its first vehicle AITO M5, the first vehicle Huawei developed with Seres Group. The model is based on Seres SF5 SUV.[3]
In June 2023, Huawei acquired the AITO trademark in Chinese language (问界/Wenjie) from Seres Group.[4]
In November 2023, Huawei announced the foundation of Harmony Intelligent Mobility Alliance during the introduction of the Luxeed S7, the first model developed under collaboration with Chery.[1]
In December 2023, Huawei has transferred multiple trademarks called "Stelato" to BAIC BluePark, the HIMA brand Huawei collaborates with BAIC.[5][6]
In July 2024, Yu Chendong, the Chairman of the Huawei Intelligent Automotive Solutions, revealed in an interview that the fourth brand of HIMA which collaborates with JAC would be named as Zunjie (尊界) in Chinese.[7] In August 2024, at the Stelato S9 and Huawei new product launch conference, Huawei officially announced the fourth brand of HIMA collaborated with JAC, the Maextro (Chinese: 尊界). The first vehicle of Maextro is scheduled to roll off the production line by the end of 2024 and would be launched in the first half of 2025.[8]
Huawei will does not directly manufacture cars while dedicated to helping car companies sell their vehicles through product design, supply chain management, quality control, software ecosystem, user experience management, brand marketing, and sales channels.[9][10] Under the alliance, each Huawei's partner manufacturer will specialize in certain vehicle category and class and each manufacturer's product lineup is non-overlapping, and will all be combined under the Huawei's comprehensive solution.[10]
Huawei has been establishing independent HIMA stores in Chinese market. Huawei planned to have around 800 newly built HIMA stores by 2024, and plans to expand to 1,000 stores by 2025. By 2023, HIMA has already opened franchise outlets ("user centers") in 78 cities nationwide. These outlets provide integrated services, including sales, delivery, and after-sales support, embodying a one-stop-shop approach. One of the criteria for selecting partners is a preference for those with expertise in luxury car sales and maintenance (both mechanical and paint). In addition to opening new franchise user centers, the existing outlets were rebranded from "AITO" to "HIMA" as the outlets started offering Luxeed, Stelato and Maextro vehicles.[11]
The HarmonyOS Cockpit is Huawei's solution for electric and autonomous cars powered by its Kirin line of a system-on-chip (SoC), augmented reality head-up displays (AR-HUD) and smart instrument cluster. Huawei opened up the APIs of HarmonyOS Cockpit to help automobile OEMs, suppliers and ecosystem partners in developing different features.[12][13]
AITO vehicles are equipped with ADS (Autonomous Driving System) developed by Huawei. For the current ADS 2.0, it is composite of 128 LiDARs, 11 HD cameras, 3 MMW radars, and 12 ultra sonic radars and Huawei self-developed chipset.
The ADS is trained on real-world driving data and can achieve Level 2+ autonomous driving. It can perform human-like judgment and operation such as accurate turning, giving way to pedestrians, recognizing and avoiding irregular obstacles, as well as detecting and avoiding animals. It can also perform automatic and valet parking.
According to Huawei, the ADS 2.0 was priced at 36,000 RMB (~US$5200) per vehicle when sold to partner manufacturer.[14]
Huawei Touling platform is equipped with a multi-modal fusion perception system, DATS (Dynamic Adaptive Torque System) and xMotion intelligent body collaborative control system.[15]
Huawei's partnership with automobile manufacturers has taken the form of three models, the standardized parts supply model, the "Huawei Inside" (HI) model, and the Harmony Intelligent Mobility Alliance (HIMA).[2][16]
The brands of the alliance include AITO (Seres Group), Luxeed (Chery), Stelato (BAIC BluePark), and Maextro (JAC Motors). Although the Western names of each alliance brand are not closely related, their Chinese names are all named after the Chinese character "界", such as 问界; Wènjiè (AITO), 智界; Zhìjiè (Luxeed), 享界; Xiǎngjiè (Stelato), and 尊界; Zūnjiè (Maextro).
Originally, the ownership rights for the alliance brands' Western and Chinese names were separate. The Western trademarks are owned by the alliance manufacturers, whereas the Chinese trademarks are owned by Huawei.[4][16] However, due to the regulations of Chinese government, that the brand of automobile must be owned by its manufacturer, in July 2024, Huawei announced to transfer the Chinese trademarks and patents of AITO brand to its partner Seres Group.[17][18]
AITO (Chinese: 问界; pinyin: Wènjiè) is the brand used for Huawei's collaboration with Seres Group.
Luxeed (Chinese: 智界; pinyin: Zhìjiè) is the brand used for Huawei's collaboration with Chery.
Stelato (Chinese: 享界; pinyin: Xiǎngjiè) brand used for Huawei's collaboration with BAIC BluePark, a subsidiary of BAIC Group.
Maextro (Chinese: 尊界; pinyin: Zūnjiè) brand used for Huawei's collaboration with JAC Group.
Since HIMA is not considered as an automobile manufacturer by government of China, the sales figures of each HIMA brand is overlapping with its partner manufacturers.
Seamless Wikipedia browsing. On steroids.
Every time you click a link to Wikipedia, Wiktionary or Wikiquote in your browser's search results, it will show the modern Wikiwand interface.
Wikiwand extension is a five stars, simple, with minimum permission required to keep your browsing private, safe and transparent.