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Hallow (app)
Catholic prayer and meditation app From Wikipedia, the free encyclopedia
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Hallow is an American Catholic meditation and prayer app owned by Hallow, Inc.[1][2]
The Hallow app provides audio-guided Bible stories, prayers, meditations, sleep, and Christian music.[1][3] Other features include community challenges and daily prayers such as the Catholic practice of Lectio Divina, curated music, praylists, and options to set prayer routines.[4]
Hallow is based in Chicago, Illinois in the United States.[5][6] Alex Jones is the chief executive officer (CEO) of the company.[7]
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History
Hallow was founded by Alex Jones, Erich Kerekes, and Alessandro DiSanto in December 2018.[8][9] Alex Jones, who grew up as a Catholic, lost his faith as a teenager.[5][4] With the use of meditation, Jones chose to revert to Catholicism and made the decision to create a platform to assist others in a similar situation.[1][4]
In January 2022, the app was launched in the Spanish language.[10]
As of February 2022, the app has been downloaded more than two million times.[7] Hallow's subscription is available in two tiers: monthly and yearly.[4][9] Since then actor Jonathan Roumie, who portrayed Jesus in The Chosen, has appeared in ads for the app.[11]
In April 2022, Hallow announced a partnership with American actor Mark Wahlberg.[12]
In June 2022, Hallow started the I am Here Eucharist campaign in partnership with the Roman Catholic Archdiocese of Detroit.[13][14]
In April 2025, the app cut ties with British actor and comedian Russell Brand, after he was charged with rape and other sexual offenses.[15]
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Controversies
In November 2023, Hallow received criticism from conservative Catholics, including Lila Rose, after partnering with actor Liam Neeson. Neeson has previously advocated for pro-choice causes, in contradiction with Catholic teaching, and fought to help successfully repeal the Eighth Amendment of the Constitution of Ireland. Following criticism, Jones defended Hallow's decision to hire Neeson.[16] In December 2024, Jones changed his stance, describing the partnership as a mistake.[17]
Conservative Catholic magazine Crisis has criticized Hallow as "shallow", and accused the app of "problematic monetization and celebritization of prayer".[18] Giles Fraser of UnHerd has also criticized the app for its pricing model, which is set at $69.99 annually as of May 2025. Fraser also pointed to the app's estimated $51.4 million annual income, while comparing the subscription cost to medieval indulgences.[19]
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Popularity
In February 2024, Hallow reached the No. 1 spot in Apple's App Store, ahead of ChatGPT, Google and others.[20]
References
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