El Producto (EP)

El Producto is the debut extended play (EP) by Australian electronic music group the Avalanches. It was released on 8 December 1997 via Wondergram Records and distributed by Shock Records.^[1] El Producto was the second release by the group, and included a different, extended version of their debut single, "Rock City", which had appeared on Trifekta Records two months prior.^[2][3]

El Producto
EP by the Avalanches
Released	8 December 1997
Genre	Electronica, hip hop, plunderphonics
Length	19:36
Label	Wondergram/Shock
Producer	Richard Robinson, Sebatron, the Avalanches
The Avalanches chronology
El Producto (1997) Since I Left You (2000)
Singles from El Producto
"Rock City" Released: September 1997

During this time, the band "started performing widely and attracted a long term recording deal."^[4] Based on the EP's success, Steve Pavlovic, head of Wondergram Records, signed the group to his new Modular Recordings label in May 1998. An alternate, extended version of "Rolling High" appeared on the Homebake Festival's Homebake 98 compilation album.^[5] Additionally, the band contributed a cover of "Do You Know The Way To San Jose" for the 1998 compilation album To Hal And Bacharach, which was performed in much the same style as the songs on El Producto.^[6]

The Avalanches also signed with Rex Records for the exclusive United Kingdom four-track EP Undersea Community, which appeared in March 1999 and marked a change in style as the group moved away from the indie hip hop approach of their earlier work.^[4] They released their debut full-length album, Since I Left You, on Modular in November 2000.^[7]

Production

The Avalanches sampled material from vinyl records found in thrift-stores in the creation of their music, including the songs in El Producto. Group members, Robbie Chater and Darren Seltmann, primarily worked with a Yamaha Promix 01 and Akai S2000 samplers.^[8][9] The EP also contained original input from the band, featuring original instrumentation played by the group's members.^[10]

Track listing

No.	Title	Length
1.	"Untitled Intro"	0:27
2.	"Rolling High"	2:58
3.	"Rap Fever"	4:13
4.	"Rock City"	3:43
5.	"Under Inspection"	3:44
6.	"Run DNA"	3:06
7.	"Untitled Outro" (R. Chater, D. Seltmann[17])	1:25

All tracks are written by Robbie Chater, Tony Di Blasi, Gordon McQuilten and Darren Seltmann,^{[11][12][13][14][15][16]} except where noted

Personnel

Musicians

• DJ Dexter – scratching
• Darren Seltmann – vocals

Production

• The Avalanches – recording
• David Briggs – mastering
• Matt Gearing-Thomas – mixing
• Richard Robinson – recording
• Sebatron – recording

Credits adapted from El Producto liner notes.^[18]

References

1. The Avalanches (1997), El Producto, Wondergram Records. National Library of Australia, retrieved 30 April 2014
2. Holmgren, Magnus. "The Avalanches". Passagen.se. Australian Rock Database (Magnus Holmgren). Archived from the original on 27 May 2012. Retrieved 30 April 2014.
3. "The Avalanches – Rock City (7" Single)". discogs.com. Retrieved on April 14, 2021.
4. Nimmervoll, Ed. "Avalanches". HowlSpace – The Living History of Our Music. White Room Electronic Publishing Pty Ltd (Ed Nimmervoll). Archived from the original on 28 April 2004. Retrieved 30 April 2014.
5. "Various – Homebake 98 (Cookin' The Coast)". discogs.com. Retrieved on April 23, 2021.
6. "Various – To Hal And Bacharach". discogs.com. Retrieved on April 14, 2021.
7. Winterford, Brett (1 December 2006). "Modular Christmas Party". The Sydney Morning Herald. Fairfax Media. Retrieved 8 September 2011.
8. Pytlik, Mark (November 2002). "The Avalanches: The Avalanches Darren Seltmann & Robbie Chater". Sound on Sound. SOS Publications Group. Archived from the original on 25 December 2011. Retrieved 25 September 2009.
9. "Artist Profile – Avalanches". EMI. Archived from the original on 24 November 2008. Retrieved 25 September 2009.
10. Carew, Anthony. "The Avalanches - Review of The Avalanches' Definitive Alternative Album Since I Left You". About.com. Archived from the original on 12 January 2012. Retrieved 26 February 2012.
11. "'Untitled (Intro)' at APRA search engine". Australasian Performing Right Association (APRA). Retrieved 26 February 2012.^{[permanent dead link‍]}
12. "'Rolling High' at APRA search engine". Australasian Performing Right Association (APRA). Retrieved 26 February 2012.^{[permanent dead link‍]}
13. "'Rap Fever' at APRA search engine". Australasian Performing Right Association (APRA). Retrieved 26 February 2012.^{[permanent dead link‍]}
14. "'Rock City' at APRA search engine". Australasian Performing Right Association (APRA). Retrieved 26 February 2012.^{[permanent dead link‍]}
15. "'Under Inspection' at APRA search engine". Australasian Performing Right Association (APRA). Retrieved 26 February 2012.^{[permanent dead link‍]}
16. "'Run DNA' at APRA search engine". Australasian Performing Right Association (APRA). Retrieved 26 February 2012.^{[permanent dead link‍]}
17. "'Untitled (Outro)' at APRA search engine". Australasian Performing Right Association (APRA). Retrieved 26 February 2012.^{[permanent dead link‍]}
18. El Producto (liner notes). The Avalanches. Wondergram Records. 1997. 001 GRAM.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)