Club-Mate
Caffeinated maté drink From Wikipedia, the free encyclopedia
Club-Mate (German pronunciation: [ˈklʊp ˈmaːtə]) is a caffeinated carbonated mate-extract beverage made by the Loscher Brewery (Brauerei Loscher) in Münchsteinach, Germany, which originated in 1924.[1] Club-Mate has 20 mg of caffeine per 100 ml, sugar content of 5 g per 100 ml, and 20 kcal per 100 ml, which is lower than most energy drinks. Club-Mate is available in 0.33-litre and 0.5-litre bottles.
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| Country of origin | Germany |
|---|---|
| Introduced | 1924 |
| Website | club-mate |
Some Club-Mate bottles include the slogan "man gewöhnt sich daran", which roughly translates as "one gets used to it".
Examples of Club-Mate-based mixed drinks are: vodka-mate; Tschunk,[2][3] a combination of rum and Club-Mate; Jaeger-Mate, a mix of Jägermeister and Club-Mate.
History
Geola Beverages of Dietenhofen, Germany originally formulated and marketed Club-Mate under the name Sekt-Bronte in 1924.[4] The drink was only known regionally until acquired by Loscher and marketed under the name Club-Mate in 1994.[5]
In December 2007, Loscher marketed a Club-Mate winter edition. The limited-edition Club-Mate consists of the original formula mixed with cardamom, cinnamon, star anise and citrus extract. It is since sold regularly for a limited time during winter.
In 2009, a Club-Mate-styled cola variety was introduced. Unlike other colas, its recipe includes mate-extract.
In 2013, Club-Mate Granat, a Club-Mate variety with additional pomegranate flavor, was introduced.
Club-Mate Zero, a sugar free version of Club-Mate is available since April 2022.[6]
As of July 2010, the company listed countries for example the United Kingdom,[7] the United States,[8] Belgium,[9] Bulgaria [10] and Luxembourg to reach distributors in 60 countries,[11] primarily in Europe, but also in Canada,[12] Australia, Hong Kong, Costa Rica and Taiwan.[13]
Culture
Club-Mate has developed a following in computer hacker culture and tech start-ups, especially in Europe. Bruce Sterling wrote in Wired magazine that it is the favorite beverage of Germany's Chaos Computer Club.[14] It is also popular at Noisebridge[15] and HOPE[16] in the United States, Electromagnetic Field in the UK, the Hack-Tic events in the Netherlands and the FOSDEM in Belgium. Club-Mate appeared in numerous leading media websites like Al-Jazeera,[17] TechCrunch[18] and Vice.[19]
For similar reasons, the drink is also popular among ravers in cities across Europe such as Berlin.[20]
Ingredients and variations
- Water
- Inverted sugar syrup
- Sugar
- Mate tea extract
- Citric acid
- Caffeine
- Natural flavors
- Caramel color
- Carbonic acid
There are several variations on the original recipe available: Club-Mate IceT Kraftstoff (an iced-tea variant with slightly higher caffeine content (220 mg per L) and more sugar), Club-Mate Granat (with added pomegranate for a more fruity taste) and Club-Mate Winter Edition (with spices giving it a gingerbread-like taste - this edition is only available during the winter months).[6] The latest variation is Club-Mate Zero, a sugar free version.[6]
Tschunk
| Cocktail | |
|---|---|
 | |
| Type | Highball |
| Base spirit | |
| Commonly used ingredients |
|
| Preparation | Dice limes, put them together with the brown sugar into a high glass and crush both. Add crushed ice and pour the rum and the Club-Mate over it. Add a straw |
Tschunk [ˈtʃʊnk] is a German highball consisting of Club-Mate and white or brown rum. It is usually served with limes and cane or brown sugar.[21][22]
Like Club-Mate, the Tschunk is a typical drink within European hacker culture[23][24] and can often be found at scene typical events or locations like the Chaos Communication Congress.[22][25]
Bloomberg journalist Vernon Silver noted 'It tastes a lot better than it sounds.'[26]
See also
- Materva, a Cuban carbonated mate-based beverage
- Nativa, a carbonated mate-based beverage created by the Coca-Cola Company
Notes and references
External links
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