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Buffalo Rock Company is an independent Pepsi bottler based in Birmingham, Alabama. It was founded in 1901. In addition to bottling Pepsi products, the company produced Grapico in 1916, a grape-flavored soft drink, and a ginger ale under its own brand name.
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| Company type | Private |
|---|---|
| Industry | Beverages |
| Founded | 1901 |
| Headquarters | Birmingham, Alabama, US |
Key people | Matthew Dent, President and Chief Executive Officer James C. Lee III, Chairman of the Board Kevin Conaway, Executive Vice President and Chief Financial Officer Wayne Wisdom, Senior Vice President Chief Business Operations Officer Emily Brown Cotney, Senior Vice President Chief Employee Experience and Legal Counsel Mike McDonald, Senior Vice President Manufacturing and Production David Miller, Senior Vice President Customer Strategy, Marketing and Brand Development Robin McKean, Senior Vice President Integrated Services |
| Products | PepsiCo Products Keurig Dr Pepper Products |
| Revenue | $720 million |
Number of employees | 2,300 [1] |
| Website | http://www.buffalorock.com/ |
Buffalo Rock ginger ale is considerably darker in color and has a stronger ginger content than is customary. Some customers use the term "ginger cola" to describe the taste. Buffalo Rock and Grapico are sold throughout Alabama, parts of Georgia and the panhandle of Florida.
In 2005, Buffalo Rock introduced a soft drink called Dr. Wham. Dr. Wham is sold in Buffalo Rock markets where the company does not have the territorial rights to sell Dr Pepper, including markets such as Huntsville, Alabama, Montgomery, Alabama, Columbus, Georgia, Pensacola, Florida, and Staunton, Virginia. A complete listing of markets that carry Dr. Wham is on the Buffalo Rock website.
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