Atoms (shoes)

American footwear brand From Wikipedia, the free encyclopedia

Atoms is a privately held footwear brand, based in Brooklyn, New York, that designs, develops and sells footwear.[1] Atoms offers quarter size shoes and allows customers to buy pairs of shoes in two different sizes.[2]

Quick Facts Company type, Industry ...
Atoms
Company typePrivate
IndustryFootwear
Founded2019
Founders
  • Waqas Ali
  • Sidra Qasim
HeadquartersBrooklyn Navy Yard, New York
Websiteatoms.com
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History

Atoms was founded by husband and wife Waqas Ali and Sidra Qasim in San Francisco.[3] In 2012, they started their first footwear company as students at Forman Christian College University, Lahore[4] named 'Markhor' (originally Hometown) in Pakistan, while working with craftsmen in their hometown of Basirpur in Okara, Pakistan.[5] In 2015, the couple moved to Mountain View as part of Y Combinator's accelerator program.[6] They were inspired by the challenges that most people still wear shoes that do not fit properly.[7] The founders wanted to design a shoe that people would use every day. Atoms started selling via invite-only access on its website and built a waitlist of over 40,000 people before publicly launching on June 3, 2019.[8]

References

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