American Standard Brands

Plumbing fixtures company From Wikipedia, the free encyclopedia

American Standard Brands is a North American manufacturer of plumbing fixtures, based in Piscataway, New Jersey, United States. Since 2013, it has been a subsidiary of the Lixil Group.[1] The company was formed from American Standard Americas, the North American operations of the kitchen and bathroom division that were previously owned by American Standard Companies before its breakup in 2007. Crane Plumbing and Eljer were merged into the company in 2008, creating American Standard Brands.

Quick Facts Company type, Industry ...
American Standard Brands
Company typePrivate
IndustryManufacturing
PredecessorAmerican Standard Companies
Founded2008; 17 years ago (2008)
Headquarters,
U.S.
Key people
Steven P. Delarge (CEO)
ProductsPlumbing fixtures
OwnersLixil Group
Websiteamericanstandard-us.com
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In addition to its namesake American Standard brand, the company also produces products under the Crane, Eljer, Fiat, Sanymetal, and Showerite brands.

History

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A 1965 American Standard Washal urinal branded as "Standard" next to a newer Washbrook model.

Break up of American Standard Companies

On February 1, 2007, American Standard Companies announced it would break up its three divisions. The plan included the sale of its kitchen and bath division and the spin off of WABCO Holdings, American Standard's vehicle controls division, while retaining the Trane Company.[2][3]

In July 2007, American Standard announced the sale of the kitchen and bath division to Bain Capital Partners, LLC for $1.76 billion. This included the sale of the American Standard name to Bain, though American Standard retained the rights to use the "American Standard" name for its HVAC products.[4]

At the time of the deal, the kitchen and bath business generated $2.4 billion and had 26,000 workers across 54 production facilities in 23 countries.[4] The deal closed on October 31, 2007.[5] American Standard subsequently changed its name to Trane on November 28, 2007.[6]

American Standard Brands

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Previous logo, used from 2013 until 2023 in North America

Bain Capital created American Standard Americas from the North American units of the bath and kitchen business units acquired from American Standard Companies.[7] Bain sold a majority stake in American Standard Americas to Sun Capital Partners on November 27, 2007 for $130 million.[8] It later sold off the Asian business unit to JS Group and retained the European and Latin American operations as Ideal Standard.[9][7]

In February 2008, American Standard Americas merged with two other plumbing fixture companies, Crane Plumbing and Eljer to create American Standard Brands.[10] The Crane Plumbing unit includes the former Universal-Rundle product line which Crane acquired in 1995 and continues to support with repair parts.[11] Crane also has a Canadian subsidiary Crane Plumbing Corporation.

The new company went on to experience financial difficulties soon after. American Standard saw a 3% decline in revenue in 2011, losing $20 million in the fourth quarter alone.[12] In January 2012, Jay Gould was hired as CEO and president to help turn things around.[13]

Sale to Lixil Group

In June 2013, the Japanese firm Lixil Group agreed to purchase American Standard Brands from Sun Capital Partners for $342 million.[14] Under Gould and Lixil, the company significantly improved employee morale and increased revenue by $200 million by the beginning of 2014. American Standard also invested heavily in the company's Mexico facilities, where a vast majority of its employees are based.[13]

Starting in January 2014, Ferguson Enterprises became an authorized American Standard wholesaler.[15] In 2014, the company launched a DXV, a luxury bath and kitchen line celebrating the company's 15th decade.[16][17]

Gould resigned in January 2015 and was replaced by CFO Steven Delarge.[18][19]

In 2015, American Standard was recognized for the top spot for "Brand Familiarity" in Bathroom Accessories category by the Builder Magazine.[20] The company's VorMax toilet line was also named a 2015 Good Design award recipient by the Chicago Athenaeum.[21] For the 2018 Atlanta Braves season, American Standard opened branded bathrooms at SunTrust Park.[22]

See also

References

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