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AllHipHop is a hip hop news website founded by Greg Watkins and Chuck Creekmur in 1998.
 | |
Type of site | Music website |
|---|---|
| Available in | English |
| Owner | AHH Holdings LLC |
| Created by | Greg Watkins Chuck Creekmur |
| Revenue | US$4 million (as of 2007)[citation needed] |
| URL | allhiphop.com |
| Commercial | Yes |
| Registration | Optional |
| Launched | 1998 |
| Current status | Active |
The website was founded in 1998 by Greg Watkins and Chuck Creekmur.[1] In 1997, Watkins registered the allhiphop.com domain to promote the artists on Oblique Recordings, a small record label he operated. The website provided music downloads to promote the label's artists. After reaching 30,000 downloads a month, Watkins struck deals with eMusic and other retailers to sell downloads.
Creekmur, a freelance journalist, had launched a website, tantrum-online, in New York City. After merging the companies, they adapted Trantrum's exclamation point logo for AllHipHop.[2] By 2004, the business generated enough revenue for Watkins and Creekmur to work full-time on the website. In 2007, the revenue exceeded US$4 million.[3]
On August 12, 2017, AllHipHop announced a partnership with Maven, a company based in Seattle, to manage its entire digital media platform.[4]
Figures from May 2008[needs update] show it attracted over 37 million page views a month.[5]
In 2006, AllHipHop won the Rising Stars Award from Black Enterprise magazine.[6]
In 2007, PC Magazine listed it as one of the "Top 100 Undiscovered Web Sites".[7]
Essence magazine dubbed AllHipHop "the CNN of hip-hop" in 2008.[8]
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