African Content Movement

The African Content Movement (ACM) is a South African political party founded in December 2018 by former SABC acting COO Hlaudi Motsoeneng.^[2][3]

African Content Movement
President	Hlaudi Motsoeneng
Founded	13 December 2018 (2018-12-13)[1]
Split from	African National Congress
Ideology	African socialism Economic nationalism
National Assembly seats	0 / 400
Provincial Legislatures	0 / 430
Website
acmovement.org.za
Politics of South Africa Political parties Elections

History

At the party launch, Motsoeneng claimed he would become president, that the country would produce 90% of its requirements, that the economy shall be in the hands of the people, make company workers shareholders, force foreign companies to leave the country and reduce social grants.^[2][3]

The party currently has two seats in Gauteng municipalities after local councillors from the Randfontein People's Party joined the ACM.^[4]

It also won two seats in Maluti a Phofung in the 2021 municipal election.^[5]

In March 2019, Motsoeneng encouraged former president Jacob Zuma to join the ACM, stating that they shared the same views on transformation.^[6]

The party contested the 2019 general election, with Motsoeneng, and actress and former Idols South Africa judge Marah Louw in first and second places respectively on the party's national list, winning 0.03% of the vote and failing to win a seat.

Motsoeneng stated that he "was not really serious and at the time [...] did not even understand the art of politics" but that he intends to contest the 2024 general election both nationally and in the Free State province.^[7]

Election results

National Assembly elections

Election	Party leader	Total votes	Share of vote	Seats	+/–	Government
2019	Hlaudi Motsoeneng	4,841	0.03%	0 / 400	New	Extra-parliamentary
2024		5,107	0.03%[a]	0 / 400	0	Extra-parliamentary

1. From 2024, seats in the National Assembly are determined by a combination of the national ballot, and the nine regional ballots. Only the national ballot figures are shown here.

Provincial elections

Election[8]	Eastern Cape		Free State		Gauteng		Kwazulu-Natal		Limpopo		Mpumalanga		North-West		Northern Cape		Western Cape
	%	Seats	%	Seats	%	Seats	%	Seats	%	Seats	%	Seats	%	Seats	%	Seats	%	Seats
2019	0.02	0/63	0.21	0/30	0.03	0/73	0.04	0/80	0.02	0/49	0.03	0/30	0.04	0/33	0.03	0/30	0.01	0/42
2024			0.53	0/30

References

1. "Hlaudi Motsoeneng launches African Content Movement party". BusinessLIVE. Retrieved 5 April 2019.
2. Umraw, Amal (13 December 2018). "Big dreams: Hlaudi Motsoeneng visualises himself walking into Union Buildings as president". Times Live. Retrieved 30 December 2018.
3. Sekhotho, Katleho (13 December 2018). "'We are going to eat change' - Motsoeneng Launches ACM". EWN Eyewitness News. Retrieved 30 December 2018.
4. Davis, Rebecca (21 March 2019). "2019 ELECTIONS: The crib-sheet to the political parties contesting the 2019 polls, Part One". Daily Maverick. Retrieved 5 April 2019.
5. "Election results in FS194 - Maluti a Phofung 2021" (PDF). 1 December 2022. Archived (PDF) from the original on 14 August 2024.
6. Kajee, Ahmed. "Motsoeneng wants Zuma to join the ACM". ewn.co.za. Retrieved 5 April 2019.
7. Njilo, Nonkululeko (15 January 2024). "Hlaudi Motsoeneng vying for seat in Parliament: 'I am loved across SA'". Daily Maverick. Retrieved 16 January 2024.
8. "Results Dashboard". www.elections.org.za. Archived from the original on 11 May 2019. Retrieved 11 May 2019.