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51 Minds Entertainment (or Fifty One Minds Entertainment) is a production company specializing in reality TV, known for their "celebreality" programs on VH1.[2][3] It was created in 2004 as a merger between Cris Abrego's 51 Pictures (formerly Brass Ring Entertainment) and Mark Cronin's Mindless Entertainment. In 2005, the company signed a two-year, seven series production deal with VH1.[4] The company has been credited in helping revive VH1 ratings during this time.[5] In 2008, the company was purchased by Endemol (later Endemol Shine Group, now Banijay Entertainment).[1]
 | |
| Company type | Subsidiary |
|---|---|
| Industry | Television |
| Genre | Reality television |
| Predecessor | 51 Pictures Mindless Entertainment |
| Founded | 2004 |
| Founders | Cris Abrego Mark Cronin |
| Headquarters | , |
Key people | Cris Abrego Mark Cronin |
| Products | Flavor of Love Below Deck |
Number of employees | 200+ (2008) |
| Parent | Endemol USA (2008–2015) Endemol Shine North America (2015–present) |
| Website | 51minds |
| Footnotes / references [1] | |
In 2010, the company branched out in Internet distributed programming, producing The Tester for the PlayStation Network.[6] Other popular shows include Below Deck and their franchises on the NBCUniversal network Bravo.
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