![cover image](https://wikiwandv2-19431.kxcdn.com/_next/image?url=https://upload.wikimedia.org/wikipedia/commons/thumb/8/83/Stevenage_Town_Centre_-_geograph.org.uk_-_29369.jpg/640px-Stevenage_Town_Centre_-_geograph.org.uk_-_29369.jpg&w=640&q=50)
Stevenage woman
UK electoral stereotype / From Wikipedia, the free encyclopedia
Stevenage woman is a stereotypical voter identified in the United Kingdom, similar to Workington man or Worcester woman.[1] It profiles a suburban mother in her early 40s who is disillusioned with politics.[2] Identified with the Hertfordshire new town of Stevenage, Stevenage woman has been described as an important swing voter for the Labour Party in the 2024 general election.[3] Such voters are identified as typically struggling with stagnant wages and the cost-of-living crisis.[4]
![Thumb image](http://upload.wikimedia.org/wikipedia/commons/thumb/8/83/Stevenage_Town_Centre_-_geograph.org.uk_-_29369.jpg/320px-Stevenage_Town_Centre_-_geograph.org.uk_-_29369.jpg)
In April 2023, a report from Labour Together mentioned the term Stevenage woman.[5] They may have voted for Boris Johnson in the 2019 general election, but since then has leaned towards Labour.[6][7] Sky News has reported the Stevenage women are concerned about the cost of living crisis in the runup to the 2024 United Kingdom budget.[8]
Other female voters identified include Nuneaton woman and Whitby woman.[9][10]