Ollusion

Ollusion is the third studio album by American R&B singer Omarion.^[1] It was released on January 12, 2010, by EMI, StarrWorld Entertainment, and MusicWorks. The album sold 21,200 copies its first week of sales.^[2]

Ollusion
Studio album by Omarion
Released	January 12, 2010 (2010-01-12)
Recorded	2008–09
Genre	R&B urban
Length	38:08
Label	EMI StarrWorld MusicWorks
Producer	Omarion (exec.) Chris Stokes (also exec.) Song Dynasty Drum Up 253 Battle Roy Marques Houston T-Pain MaddScientist
Omarion chronology
Face Off (2007) Ollusion (2010) Sex Playlist (2014)
Singles from Ollusion
"I Get It In" Released: November 24, 2009 "Speedin'" Released: January 12, 2010 "Last Night (Kinkos)" Released: May 11, 2010

Background

Omarion asked for a release from Sony BMG in early 2009. In mid August, he was announced on the roster of Lil Wayne's label Young Money Entertainment. After rumors surfaced that he was dropped for leaking the song "I Get It In" later that week, it was proven to be false as an interview with Lil Wayne^[3] himself he stated that it was "just business", and that Omarion asked for the release. He ultimately released Ollusion on his own imprint, StarrWorld Entertainment.^[4]

Singles

"I Get It In" featuring rapper Gucci Mane, was released as the lead single from Ollusion on November 24, 2009. The song was previously recorded with Lil Wayne but re-recorded and released featuring Gucci Mane, because he had left the rapper's record label Young Money Entertainment^[5][6] The song was co-written by American singer-songwriter Tank, in collaboration with Omarion and J. Valentine, and produced by the duo Song Dynasty. The song peaked at number 83 on the US Billboard Hot 100 chart, and number 20 on the US Hot R&B/Hip-Hop Songs. Original version of the song peaked at number 89 on the US Billboard Hot 100 chart. "Speedin'" was released January 12, 2010 as the second single. The song as written by Omarion and group 253 (Derek "D.C." Clark, Michael "M.I." Cole, Emmanuel "Peanut" Frayer and Chris "Breez" Fuller), and produced by the same. The song debuted at number 73 on the US Hot R&B/Hip-Hop Songs and number 5 on the US Bubbling Under Hot 100 Singles. "Last Night (Kinkos)", produced by Drum Up (LaMar Seymour, LaNelle Seymour) for Drum Up Digital, was released May 11, 2010 as the third single. It debuted at number 88 on the US Hot R&B/Hip-Hop Songs. Official remix for the song features West Coast rapper Snoop Dogg.

Critical reception

Professional ratings

Aggregate scores
Source	Rating
Metacritic	71/100[7]
Review scores
Source	Rating
Allmusic	[8]
Billboard	favorable[9]
The New York Times	mixed[10]

Ollusion received generally positive reviews from contemporary music critics. At Metacritic, which assigns a normalised rating out of 100 to reviews from mainstream critics, the album received an average score of 71, which indicates "generally favorable reviews", based on 4 reviews.^[7] Allmusic's editor Andy Kellman found it "Almost all of these beats would be classified as snapping, slapping, or smacking before banging, flecked with details yet simultaneously somewhat half-assed-sounding. Given the number of partially detached vocals, filled with android-in-heat impersonations, clipped-phrase drop-ins, and messing around, it's as if Omarion wanted to make a concerted attempt to downplay his vocal ability, which only adds to the album's weird, teasing charm.".^[8] Monica Herrera of Billboard magazine wrote that the album "The set come off more like a bid for street cred than maturation. Lyrics full of hip-hop bravado over dirty, and distortion-heavy beats. But when Omarion reaches for the high notes, he shines like a seasoned star.".^[9] Jon Caramanica of The New York Times wrote that "Clunky lyrics are everywhere, undoing some of the progress Omarion has made. The otherwise lovely "Speedin'," Omarion's most convincing song here.".^[10]

Commercial performance

The album debuted at number 19 on the US Billboard 200 and number seven on the US Billboard Top R&B/Hip-Hop Albums, with first-week sales of 19,300 copies in the United States, far below his last album, which also debuted at number one with 188,000 copies.^[11] Ollusion sold 78,000 copies as of May 4, 2012.^[12]

Track listing

Track list credits adapted from AllMusic.^[13]

No.	Title	Writer(s)	Producer(s)	Length
1.	"I Get It In" (featuring Gucci Mane)	Durrell Babbs Omari Grandberry J. Valentine	Song Dynasty	3:08
2.	"Last Night (Kinkos)"	Noel "Detail" Fisher Grandberry	Drum Up	3:08
3.	"Hoodie" (featuring Jay Rock)	Derek "D.C." Clark Michael "M.I." Cole Emmanuel "Peanut" Frayer Chris "Breez" Fuller Grandberry Johnny McKenzie Chris Stokes	253	3:35
4.	"What Do You Say"	Roy Battle Chris Brown Grandberry Beat Syndicate	Battle Roy	3:39
5.	"Speedin'"	Clark Cole Frayer Fuller Grandberry Stokes	253	4:24
6.	"Temptation"	Clark Cole Frayer Fuller Grandberry Stokes	253	3:40
7.	"Sweet Hangover"	Mitch Cohn Fisher Grandberry	T-Pain	3:23
8.	"Thee Interlude" (with Marques Houston)	Grandberry Houston Stokes	Houston	1:09
9.	"Wet"	Grandberry Houston Stokes	Houston	5:40
10.	"I Think My Girl is Bi"	Grandberry	MaddScientist	4:04
11.	"Code Red"	Clark Cole Frayer Fuller Grandberry Stokes	253	2:32
Total length:				38:08

iTunes Store bonus track

No.	Title	Writer(s)	Producer(s)	Length
12.	"On My Grind" (featuring Tank)	Babbs Grandberry Valentine	Song Dynasty	3:26
Total length:				41:34

Personnel

Credits for Ollusion adapted from Allmusic.^[14]

• 253 Music, Inc. – producer, background vocals
• Elvis Aponte – engineer, mixing
• Ayeesha – hair stylist
• Lonny Bereal – producer
• Claudio Cueni – engineer, mixing, producer
• Eric Eylands – assistant engineer
• Drum Up – producer
• Noel "Detail" Fisher – engineer, mixing, producer
• Brian "Big Bass" Gardner – mastering
• Gucci Mane – featured artist
• Marques Houston – featured artist, primary artist, producer
• Naima Jamal – make-up
• Harvey Mason, Jr. – mixing
• Naruto's Melodys – producer
• Omarion – creative director, executive producer, primary artist
• Jay Rock – featured artist
• Battle Roy – musician, producer
• Nicki Saglimbeni – photography
• Chris Stokes – A&R, creative director, executive producer
• J. Valentine – engineer
• Eric Weaver – assistant engineer

Charts

Weekly charts Chart (2010) Peak position US Billboard 200[15] 19 US Top R&B/Hip-Hop Albums (Billboard)[16] 7 US Independent Albums (Billboard)[17] 2

Year-end charts Chart (2010) Position US Top R&B/Hip-Hop Albums[18] 76 US Top Independent Albums[19] 46

References

1. "Omarion Parts Ways With Young Money | News". VH1.com. 2009-08-20. Archived from the original on June 5, 2011. Retrieved 2012-03-04.
2. Jacobs, Allen (2010-01-20). "Hip Hop Album Sales: The Week Ending 1/17/2010". Hiphopdx.com. Retrieved 2012-10-06.
3. "Video: Lil Wayne Speaking On Omarion Leaving Young Money! "Nothing To Do With Leaked Records" + No Death Of Auto Tune For Him! (Says He Was Thinking Of Doing Album Called "Rebirth Of Auto-Tune")". Worldstarhiphop.com. 2009-10-14. Retrieved 2012-03-04.
4. "Video: Omarion On Why He Didn't Sign With Lil Wayne's Record Label "Young Money'!". Worldstarhiphop.com. 2009-10-07. Retrieved 2012-03-04.
5. "Xclusiveszone.net - xclusiveszone Resources and Information".
6. "Omarion Kicked Out of Young Money for Song Leak | INN THE BASEMENT". Archived from the original on 2009-11-07. Retrieved 2010-03-07.
7. "Ollusion Reviews, Ratings, Credits and More at Metacritic". Metacritic. Retrieved 2012-11-23.
8. Kellman, Andy. "Review: Ollusion". Allmusic. Retrieved November 23, 2012.
9. Herrera, Monica (12 February 2010). "Review: Omarion, Ollusion". Billboard. Retrieved November 23, 2012.
10. Caramanica, Jon (10 January 2010). "Critics' Choice – New CDs". The New York Times. Retrieved November 23, 2012.
11. "The Biggest Hit Songs of Summer 2006".
12. "Rick Ross Has 'Clinical Direction' To New Signings, Says Def Jam President – The Juice" (in Chinese). Billboard. 4 May 2012. Retrieved 2012-10-06.
13. Track list credits from Ollusion.
14. Ollusion's personnel credits
15. "Omarion Chart History (Billboard 200)". Billboard. Retrieved May 9, 2015.
16. "Omarion Chart History (Top R&B/Hip-Hop Albums)". Billboard. Retrieved May 9, 2015.
17. "Omarion Chart History (Independent Albums)". Billboard. Retrieved May 9, 2015.
18. "Year-End Charts: R&B/Hip-Hop Albums - 2010". Billboard. Prometheus Global Media. Retrieved May 9, 2015.
19. "Year-End Charts: Independent Albums - 2010". Billboard. Prometheus Global Media. Retrieved May 9, 2015.