Insignia Systems, Inc.
American advertising company / From Wikipedia, the free encyclopedia
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Insignia Systems, Inc., often referred to as just Insignia, is a publicly traded U.S. Corporation that manufactures point of sale in-store signs and promotional advertising media for consumer packaged goods companies and retailers.[1] Insignia is one of three companies in the United States (the other two are Valassis Communications and News America Marketing) that control almost all the in-store ads and grocery coupons in the United States.[2]
Company type | Public |
---|---|
Nasdaq: ISIG | |
Industry | Media services |
Founded | 1990; 34 years ago (1990), in Minnesota, United States |
Founder | GL Hoffman, David Eiss |
Headquarters | 8799 Brooklyn Blvd, Minneapolis, MN 55445 , U.S. |
Area served | United States |
Key people | Kristine Glancy (CEO), Jeff Jagerson (CFO), |
Products | In-store consumer marketing services |
Website | insignisystems.com |
The company is broken into two parts, the first of which maintains a relationship with retailers for placing signs in stores.[3] The second part markets and provides signs to Fast-moving consumer goods, better known as consumer packaged goods companies (or simply CPG companies), which are then placed into the partnering retail locations.[3]