GfK
German market research company / From Wikipedia, the free encyclopedia
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For other uses, see GFK (disambiguation).
GfK (originally GfK-Nürnberg Gesellschaft für Konsumforschung e.V., 'Nuremberg Society for Consumer Research') is the largest German market research company. It provides data and intelligence to the consumer goods industry and is headquartered in Nuremberg, Germany.
Quick Facts Company type, Industry ...
Company type | Societas Europaea |
---|---|
Industry | Market research |
Founded | 1934; 90 years ago (1934) |
Headquarters | Nuremberg, Germany |
Key people | Peter Feld (CEO)[1]
Lars Nordmark (CFO) Thomas Ebeling (Chairman of the Supervisory Board) |
Revenue | €1.5 Billion (2014) |
€52.4 million (2014) | |
Owner | Kohlberg Kravis Roberts |
Number of employees | 8,000+ (2021)[2] |
Website | www |
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