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Cupra (marque)
Spanish car brand / From Wikipedia, the free encyclopedia
For the motorsports company and team, see Cupra Racing. For other uses, see Cupra (disambiguation).
SEAT Cupra S.A.U., trading as Cupra (/ˈkuːprə/;[3] stylised in all caps) is a subsidiary of Spanish car manufacturer SEAT, which is part of Volkswagen Group. It is headquartered in Martorell near Barcelona, Spain.
Quick Facts Company type, Industry ...
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![]() Cupra Garage, headquarters of SEAT Cupra in Martorell, Spain | |
Company type | Sociedad Anónima Unipersonal / subsidiary |
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Industry | Automotive |
Founded | 2018; 6 years ago (2018)[1] |
Fate | Created as a motorsport brand of SEAT in 1996, spun-off in 2018[1] |
Headquarters | Martorell, Catalonia, Spain |
Area served | Europe, Middle East, Africa, Latin America, Singapore and Australia |
Key people | Wayne Griffiths (President) |
Products | Automobiles |
Production output | ![]() |
Parent | SEAT |
Divisions | Cupra Racing |
Website | cupraofficial.es |
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Originating from SEAT's motorsport division Cupra Racing, the Cupra brand was introduced as a standalone brand in January 2018, after being used as a performance sub-brand of SEAT since 1996. While initial Cupra models are based on SEAT vehicles, in September 2020 Cupra introduced the first Cupra-only vehicle, the Cupra Formentor. In 2021, the brand introduced its first electric car called the Cupra Born.