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Collective entity of soft drink industry From Wikipedia, the free encyclopedia
Big Soda is a term used by the media[1] and various activist groups[2] to describe the soft drink industry as a collective entity. The term connotes the business and lobbying power of soft drink companies who, like Big Oil and Big Tobacco, would use that power to influence politicians and voters.[3] One example is their lobbying against a tax on sugary drinks in the United States.[4][5]
Big Soda usually refers to the giants of the soft drink industry, such as The Coca-Cola Company, PepsiCo, and Keurig Dr Pepper.[6]
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