1993 Chrétien attack ad
Canadian campaign ad / From Wikipedia, the free encyclopedia
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During the 1993 Canadian federal election campaign, the Progressive Conservative (PC) Party produced a televised attack ad against Jean Chrétien, the Liberal Party leader. The ad (sometimes referred to as the "face ad") was perceived by many as a focus on Chrétien's facial deformity, caused by Bell's palsy. The resulting outcry is considered to be an example of voter backlash from negative campaigning.[1]