Voting behavior
How voters decide how to vote / From Wikipedia, the free encyclopedia
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Voting behavior refers to how people decide how to vote.[1] This decision is shaped by a complex interplay between an individual voter's attitudes as well as social factors.[1] Voter attitudes include characteristics such as ideological predisposition, party identity, degree of satisfaction with the existing government, public policy leanings, and feelings about a candidate's personality traits.[1] Social factors include race, religion and degree of religiosity, social and economic class, educational level, regional characteristics, and gender.[1] The degree to which a person identifies with a political party influences voting behavior,[2] as does social identity.[3] Voter decision-making is not a purely rational endeavor but rather is profoundly influenced by personal and social biases and deeply held beliefs[4] as well as characteristics such as personality, memory, emotions, and other psychological factors.[5][6] Voting advice applications[7] and avoidance of wasted votes through strategic voting[8] can impact voting behavior.