Secret Tournament
Nike ad campaign / From Wikipedia, the free encyclopedia
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"Secret Tournament" (also known as "Scorpion KO" or "The Cage") was a Nike global advertising campaign coinciding with the 2002 FIFA World Cup.[1] With a marketing budget estimated at US$100 million,[2] the advert featured 24 top contemporary football players and former player Eric Cantona as the tournament "referee". It was directed by film director and Monty Python member Terry Gilliam.[3]