PriMedia Inc
U.S. media buying and marketing firm / From Wikipedia, the free encyclopedia
Dear Wikiwand AI, let's keep it short by simply answering these key questions:
Can you list the top facts and stats about PriMedia Inc?
Summarize this article for a 10 year old
SHOW ALL QUESTIONS
For the South African media company, see Primedia.
PriMedia Inc was acquired, and the name RentPath is part of that sequence, which also involves the name K-III
PriMedia Inc is a media buying and marketing firm based in Rhode Island, U.S.[2][3] The company was founded by Ed Valenti and Barry Becher,[4][5] and helped pioneer infomercials, the use of credit cards and 800 numbers on Television ads, and the 30-minute infomercial format on shopping channels.[6][7][2]
Quick Facts Industry, Predecessor ...
Industry | Media buying |
---|---|
Predecessor | Dial Media |
Founders | |
Headquarters | , |
Area served | Worldwide |
Key people | James J. Cooney |
Website | www |
Close