Mattel163
Video game joint venture between Mattel and NetEase / From Wikipedia, the free encyclopedia
Mattel163 Limited is a 50–50 joint venture between American toy manufacturing and entertainment company Mattel and Chinese Internet company NetEase, aimed for developing and publishing online video games based on the former's intellectual properties.[2] Its headquarters are located in both Hangzhou, China and El Segundo, California. The "163" in the name refers to the NetEase's domain, 163.com.
Quick Facts Formation, Founder ...
Formation | 2017[1] |
---|---|
Founder | Amy Huang |
Type | Joint venture |
Headquarters | |
Products | UNO!, Phase 10, Skip-Bo |
Services | Video game development |
Owner | Mattel (50%) NetEase (50%) |
Website | https://mattel163.com |
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The first product published was UNO!, originally launched for Facebook Instant Games in 2017,[3] and launched later on iOS and Android.