运营管理(英语:Operations management),是管理学领域的一个概念,指的是企业在商品生产、制造和提供服务过程中对设计、控制生产过程、商业运作再规划等流程的管理[1]。运营管理的目的是确保企业在经营时尽可能节约资源同时提供的产品和服务要满足顾客的需求[2]

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