or "Smash Shot" Jaws shot" Vertigo zoom Telescoping Trombone shot Push/pull The Long Pull The Trombone Effect A Stretch shot Reverse Pull More technically
1016/0030-5073(77)90001-0 Merkle, E. C. The disutility of the hard-easy effect in choice confidence. Psychonomic Bulletin & Review. 2009, 16 (1): 204–213
ISBN 978-0-12-161953-4. It Seems Like Only Yesterday: The Nature and Consequences of Telescoping Errors in Marketing Research. Journal of Consumer Psychology. [失效連結]