体验品质Quality of experience,缩写QoE),也称作“用户体验品质”,是对一个客户对供应商的体验的主观衡量。

“体验”是从客户或者最终用户的视角看供应商承办商的供应,提问“什么样的商品、服务和支持,你认为是提供给你你所希望或期待的体验感知?”“这是否是供应商/承办商所实际提供的?”如果不是,“如何改动能提高你的总体体验?”

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