Loud (album)

Loud is the fifth studio album by Barbadian singer Rihanna. It was released November 12, 2010. This record produced several hit songs, including number one hits Only Girl (In the World), What's My Name? and S&M. The album received mostly positive reviews from the music critics.

Loud
Studio album by Rihanna
Released	November 12, 2010 (2010-11-12)
Recorded	February – August 2010
Genre	Dance-pop hip hop R&B
Length	46:38
Label	Def Jam SRP
Producer	Robyn Fenty (exec.) Antonio "LA" Reid (exec.) Carl Sturken (co-exec.) Evan Rogers (co-exec.) Alex da Kid Veronika Bozeman Ester Dean Kuk Harrell Mel & Mus Polow da Don Makeba Riddick The Runners Sham Soundz StarGate C. "Tricky" Stewart Sandy Vee
Rihanna chronology
Rated R: Remixed (2010) Loud (2010) Talk That Talk (2011)
Singles from Loud
"Only Girl (in the World)" Released: September 10, 2010 "What's My Name?" Released: October 26, 2010 "Raining Men" Released: December 7, 2010 "S&M" Released: January 21, 2011 "Man Down" Released: May 3, 2011 "California King Bed" Released: May 13, 2011 "Cheers (Drink to That)" Released: August 2, 2011

The album has sold over 3 milion copies and was fifth on the Billboard 200. The album was more upbeat and happy compared to 2009's Rated R and features a more dance-pop, hip hop and R&B sound. The album also marks a return to Rihanna's early reggae sound from her first two albums. Several rappers made an appearance on the album including Eminem, Drake and Nicki Minaj.

Track listing

Loud
No.	Title	Writer(s)	Producer(s)	Length
1.	"S&M"	Mikkel S. Eriksen Tor Erik Hermansen Sandy Wilhelm Ester Dean	StarGate Sandy Vee Kuk Harrell Veronika Bozeman	4:04
2.	"What's My Name?" (featuring Drake)	Eriksen Fenty Hermansen Dean Traci Hale Aubrey Graham	StarGate Harrell	4:23
3.	"Cheers (Drink to That)"	Andrew Harr Jermaine Jackson Stacy Barthe Laura Pergolizzi Corey Gibson Chris Ivery Lauren Christy Graham Edwards Avril Lavigne Scott Spock	The Runners Makeba Riddick	4:22
4.	"Fading"	Jamal Jones Dean	Polow da Don Harrell Bozeman	3:20
5.	"Only Girl (in the World)"	Crystal Johnson Eriksen Fenty Hermansen Wilhelm	StarGate Vee Harrell	3:55
6.	"California King Bed"	Harr Jackson Priscilla Renea Alex Delicata	The Runners Harrell	4:12
7.	"Man Down"	Shama Joseph Timothy Thomas Theron Thomas Shontelle Layne	Sham Harrell	4:27
8.	"Raining Men" (featuring Nicki Minaj)	Melvin Hough II Rivelino Wouter Timothy Thomas Theron Thomas Fenty Onika Maraj	Mel & Mus Harrell	3:45
9.	"Complicated"	C. "Tricky" Stewart Dean	Stewart Dean Harrell	4:18
10.	"Skin"	Kenneth Coby Ursula Yancy	Soundz Riddick Harrell	5:04
11.	"Love the Way You Lie (Part II)" (featuring Eminem)	Alexander Grant Holly Hafermann Marshall Mathers	Alex da Kid Harrell	4:56
Total length:				46:38

Loud — Spotify bonus track[1]
No.	Title	Length
12.	"Only Girl (in the World)" (The Bimbo Jones Club)	7:17

Loud — Japan bonus tracks[2]
No.	Title	Length
12.	"Only Girl (in the World)" (The Bimbo Jones Radio)	3:53
13.	"Only Girl (in the World)" (CCW Radio Mix)	3:44

Loud — iTunes Store bonus tracks[3]
No.	Title	Length
12.	"Love the Way You Lie (Part II)" (Piano version)	4:09
13.	"Only Girl (in the World)" (Music video)	4:15
14.	"Only Girl (in the World)" (Mixin Marc & Tony Svejda Mix Show Edit (Pre-order only))	6:25

Loud — Amazon.com bonus tracks[4]
No.	Title	Length
12.	"Only Girl (in the World)" (CCW Mix Show Edit)	5:55
13.	"Only Girl (in the World)" (Music video)	4:15

Loud — Deluxe edition bonus DVD[5]
No.	Title	Length
1.	"The Making of Loud: Chapter 1"	0:48
2.	"The Making of Loud: Chapter 2 – Raining Men Recording Session"	1:32
3.	"The Making of Loud: Chapter 3 – Man Down Recording Sesson"	1:40
4.	"The Making of Loud: Chapter 4"	0:30
5.	"The Making of Loud: Chapter 5 – Live in NYC – Madison Square Garden"	7:00
6.	"The Making of Loud: Chapter 6 – Reb'l Fleur Photo Shoot"	3:30
7.	"The Making of Loud: Chapter 7 – Loud Album Art Photo Shoot"	1:52
8.	"The Making of Loud: Chapter 8 – Day One"	3:39
9.	"The Making of Loud: Chapter 9 – Day Two"	2:48
10.	"The Making of Loud: Chapter 10 – Credits" (includes making of "Only Girl (In the World)" video)	3:05

Notes

• ^{^a} signifies a vocal producer
• "Cheers (Drink to That)" contains samples from "I'm with You" (2002), as performed by Avril Lavigne and written by Lavigne, Scott Spock, Graham Edwards and Lauren Christy.^[6]

Release formats

Loud (Ultra Couture edition) [CD+DVD][7] Deluxe cover art signed by Rihanna herself (lithograph) Enhanced clear couture cover Deluxe edition of Loud [CD+DVD] "Making of Loud" video DVD 20 page full size photobook Loud (Couture edition) [CD+DVD][7] Deluxe cover art lithograph Enhanced clear couture cover Deluxe edition of Loud [CD+DVD] "Making of Loud" video DVD 20 page full size photobook

Loud (Deluxe edition) [CD + DVD][7] 11 track Loud album Bonus DVD with the "Making of Loud" video Packaged as a digipack for the US and Australia Packaged in standard jewel case internationally iTunes version[3] 11 track Loud album "Love the Way You Lie" (Piano version) (Bonus track) "Only Girl (In the World)" (Music video) (Bonus track) "Only Girl (In the World) (Mixin' Marc & Tony Svejda Mix Show Edit)" (Pre-order only) (Bonus track) Digital Booklet

Personnel

Credits for Loud adapted from Allmusic.^[8]

Musicians

Rihanna – vocals, art direction, creative director, design, executive producer Stacy Barthe – background vocals Nuno Bettencourt – lead guitar Alex Delicata – acoustic guitar, rhythm guitar Eminem – vocals Eric England – bass

Tor Erik Hermansen – instrumentation Cristyle Johnson – background vocals Priscilla Renea – background vocals Theron Thomas – background vocals

Production

Camilla Akrans – photography Veronika Bozeman – additional production, vocal producer Leesa D. Brunson – A&R Noel Cadastre – assistant vocal engineer Bobby Campbell – assistant vocal engineer, mixing assistant Ariel Chobaz – vocal recording Cary Clark – engineer Corey Shoemaker – engineer Carol Corless – package production Karin Darnell – make-up Ester Dean – producer, background vocals Mikkel S. Eriksen – engineer, instrumentation Jesus Garnica – mixing assistant Chris Gehringer – mastering Brad Palmer – design, video director Brian Palmer – video director, video producer Josh Gudwin – vocal recording Mariel Haenn – stylist Alex Haldi – art direction, design Inaam Haq – assistant vocal engineer Kuk Harrell – vocal producer, vocal recording Koby Hass Assistant – vocal engineer Jaycen Joshua – mixing Brandon Joner – assistant vocal engineer Terese Joseph – A&R JP Robinson – art direction, design Rob Katz – assistant vocal engineer Alex da Kid – engineer, producer Karen Kwak – A&R Damien Lewis – assistant engineer, engineer Dane Liska – assistant vocal engineer Erik Madrid – mixing assistant Deborah Mannis-Gardner – sample clearance

Scott Marcus – A&R Manny Marroquin – mixing Dana Nielsen – engineer Ben O'Neill – assistant engineer Ciarra Pardo – art direction, creative director, design Christian Plata – mixing assistant Polow da Don – producer Antonio "L.A." Reid – executive producer Antonio Resendiz – assistant vocal engineer Makeba Riddick – vocal producer Evan Rogers – executive producer Chad "C Note" Roper – engineer The Runners – producer Brad Shea – assistant vocal engineer Noah Shebib – vocal recording StarGate – producer Ursula Stephen – hair stylist Jay Stevenson – engineer Christopher "Tricky" Stewart – producer Mike Strange – vocal recording Carl Sturken – executive producer Phil Tan – mixing Bu Thiam – A&R Brian "B-Luv" Thomas – engineer Marcos Tovar – mixing, vocal recording Sandy Vee – engineer, instrumentation, mixing, producer Jeff "Supa Jeff" Villanueva – engineer Miles Walker – engineer Kyle White Assistant – vocal engineer Andrew Wuepper – engineer Robert Zangardi – stylist Dana Nielsen - engineer[9][10]

Charts

Weekly charts Chart (2010–11) Peak position Australian Albums (ARIA)[11] 2 Australian Urban Albums (ARIA)[12] 1 Austrian Albums (Ö3 Austria)[13] 3 Belgian Albums (Ultratop Flanders)[14] 4 Belgian Albums (Ultratop Wallonia)[15] 2 Canadian Albums (Billboard)[16] 1 Croatian Albums (Toplista)[17] 14 Czech Republic Albums (IFPI)[18] 12 Danish Albums (Hitlisten)[19] 2 Dutch Albums (Album Top 100)[20] 6 European Top 100 Albums[21] 1 Finnish Albums (Suomen virallinen lista)[22] 7 French Albums (SNEP)[23] 3 German Albums (Offizielle Top 100)[24] 2 Greece Albums (IFPI Greece)[25] 10 Hungarian Albums (MAHASZ)[26] 6 Irish Albums (IRMA)[27] 1 Italian Albums (FIMI)[28] 11 Japanese Albums (Oricon)[29] 5 Mexican Albums (Top 100 Mexico)[30] 17 New Zealand Albums (RMNZ)[31] 4 Norwegian Albums (VG-lista)[32] 1 Polish Albums (OLiS)[33] 4 Portuguese Albums (AFP)[34] 11 Scottish Albums (OCC)[35] 1 Spanish Albums (PROMUSICAE)[36] 6 Swedish Albums (Sverigetopplistan)[37] 15 Swiss Albums (Schweizer Hitparade)[38] 1 UK Albums (OCC)[39] 1 UK Digital Albums (OCC)[40] 1 UK R&B Albums (OCC)[41] 1 US Billboard 200[42] 3 US R&B/Hip Hop Albums (Billboard)[43] 1

Year-end charts Chart (2010) Position French Albums Chart[44] 33 French Digital Albums Chart[45] 35 Hungarian Albums Chart[46] 62 Irish Album Chart[47] 5 The Netherlands Albums Chart[48] 83 Poland Albums Chart[49] 36 Swiss Albums Chart[50] 21 UK Albums Chart[51] 4 Chart (2011) Position Australian Albums Chart[52] 13 Austrian Albums Chart[53] 33 Canadian Albums Chart[54] 2 Danish Albums Chart[55] 22 French Albums Chart[56] 13 French Digital Albums Chart[57] 6 German Albums Chart[58] 32 Hungarian Albums Chart[59] 37 Netherlands Albums Chart[60] 31 Poland Albums Chart[61] 64 Spanish Albums Chart[62] 34 Swiss Albums Chart[63] 6 UK Albums Chart[64] 6 US Billboard 200[65] 9 US Digital Albums[66] 8 US Top R&B/Hip-Hop Albums[67] 3 Chart (2012) Position US Top R&B/Hip-Hop Albums[68] 46 Chart (2014) Position Swedish Albums Chart[69] 85

Certifications

Region	Certification	Certified units/sales
Australia (ARIA)[70]	2× Platinum	140,000^
Austria (IFPI Austria)[71]	Gold	15,000*
Belgium (BEA)[72]	Platinum	30,000*
Brazil (Pro-Música Brasil)[73]	Platinum	40,000*
Canada (Music Canada)[74]	3× Platinum	240,000^
Denmark (IFPI Danmark)[75]	Platinum	30,000^
GCC (IFPI Middle East)[76]	Gold	3,000*
Germany (BVMI)[77]	3× Gold	450,000^
Hungary (MAHASZ)[78]	Gold	3,000^
Ireland (IRMA)[79]	5× Platinum	75,000^
Italy (FIMI)[80]	Platinum	60,000*
Japan (RIAJ)[81]	Gold	100,000^
New Zealand (RMNZ)[82]	Platinum	15,000^
Poland (ZPAV)[83]	3× Platinum	60,000*
Russia (NFPF)[84]	Gold	5,000*
Spain (PROMUSICAE)[85]	Gold	30,000^
Sweden (GLF)[86]	2× Platinum	80,000
Switzerland (IFPI Switzerland)[87]	2× Platinum	60,000^
United Kingdom (BPI)[88]	6× Platinum	1,800,000^
United States (RIAA)[89]	Platinum	1,800,000[90]
Summaries
Europe (IFPI)[91]	3× Platinum	3,000,000*
Worldwide	—	8,000,000[92]
*sales figures based on certification alone ^shipments figures based on certification alone

Release history

Region	Date	Format	Edition	Label
Australia[93]	November 12, 2010	CD, CD+DVD	Standard, deluxe	Universal Music
Germany[94]
Ireland[95]		Digital download	Standard
Netherlands[96]		CD
France[97]	November 15, 2010	CD, CD+DVD	Standard, deluxe
New Zealand[98]
Portugal[99]
Philippines[100]				MCA Music Phils.
United Kingdom[101]		CD	Standard	Mercury Records
Mexico[102]	November 16, 2010			Universal Music
United States[103]		CD, CD+DVD, digital download	Standard, deluxe	Def Jam Recordings
United States[104]		CD+DVD	Deluxe (Couture edition)
Poland[105]	November 19, 2010	CD	Standard	Universal Music
Brazil[106]	November 30, 2010
Indonesia[107]	December 2, 2010
Japan[108][109]	January 19, 2011

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