Super Brand Mall is a Shanghainese shopping center, developed by Shanghai Kingshill Limited, a subsidiary of the Charoen Pokphand Group of Thailand. It is set in the Lujiazui Finance and Trade Zone. The Super Brand Mall has 13 floors, with a total gross floor area of 250,000 m2 (2,700,000 sq ft). In 2004, the mall received ISO 9001 certification.