end user

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Noun

end user (plural end users)

  1. The final consumer of a product; the intended recipient or user.
    • 2009, Alistair Croll, Sean Power, Complete Web Monitoring: Watching your visitors, performance, communities, and competitors, O'Reilly, →ISBN, page 56:
      Measuring site health from the end user's point of view is the discipline of EUEM, which is the logical complement to web analytics.

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