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Japanese media franchise From Wikipedia, the free encyclopedia
Sanrio Boys (サンリオ男子, Sanrio Danshi) is a Japanese media franchise created by Sanrio in November 2015. The Sanrio Boys were conceptualized as a social media project to promote merchandise for Sanrio's best-selling characters. Due to its popularity, it grew to have its own merchandise line, a manga series, a series of character drama CDs, a 2016 smartphone game for iOS and Android, and an anime television series by Pierrot aired from January to March 2018.
| Sanrio Boys | |
Cover of the first manga volume | |
| サンリオ男子 (Sanrio Danshi) | |
|---|---|
| Genre | Comedy, slice of life[1] |
| Manga | |
| Sanrio Danshi: Oretachi, Seishun, Hajimemashita and Sanrio Danshi: Oretachi, Koi, Hajimemashita | |
| Written by | Mai Andō |
| Published by | Shogakukan |
| Imprint | Flower Comics |
| Magazine |
|
| Demographic | Shōjo |
| Original run | 2016 – present |
| Volumes | 5 |
| Video game | |
| Sanrio Danshi: Watashi, Koi wo, Shirimashita | |
| Developer | Cybird |
| Publisher | Cybird |
| Genre | Visual Novel |
| Platform | Android, iOS |
| Released | September 13, 2016 |
| Anime television series | |
| Directed by | Masashi Kudō |
| Written by | Takashi Aoshima |
| Music by | Junpei Fujita |
| Studio | Pierrot |
| Licensed by | |
| Original network | Tokyo MX, MBS |
| Original run | January 6, 2018 – March 24, 2018 |
| Episodes | 12 |
The Sanrio Boys were created by Sanrio in November 2015 to promote merchandise for their best-selling characters on social media, a strategy of which has been compared to Twitter accounts run by characters from Uta no Prince-sama.[3] The Sanrio Boys originally consisted of five characters, but has since then expanded to seven.[4] The characters were so well-received that they received their own line of character merchandise starting in June 2016.[5]
Sanrio Boys was adapted into two manga adaptations written and illustrated by Mai Ando, with both manga series running concurrently.[21] Sanrio Danshi: Oretachi, Seishun, Hajimemashita (サンリオ男子～俺たち、青春、はじめました。～), which features the Sanrio Boys' daily lives, was published on the mobile app MangaONE starting April 2016. Sanrio Danshi: Oretachi, Koi, Hajimemashita (サンリオ男子～俺たち、恋、はじめました。～), which features one of the Sanrio Boys being romantically involved with a girl, was serialized in the magazine Sho-Comi starting from its June 2016 issue.[22] Both were compiled into volume format and released under the title Sanrio Boys under Shogakukan's Flower Comics imprint.[23]
| No. | Release date | ISBN |
|---|---|---|
| 1 | July 22, 2016[24] | 9784091385055 |
| 2 | February 24, 2017[25] | 9784091391568 |
| 3 | July 26, 2017[26] | 9784091394767 |
| 4 | November 24, 2017[27] | 9784091397669 |
| 5 | March 26, 2018[28] | 9784098700110 |
A visual novel style dating sim game was released onto Android and iOS under the name Sanrio Danshi: Watashi, Koi wo, Shirimashita. (サンリオ男子～わたし、恋を、知りました。～) on September 13, 2016.[29] The theme song is "Fun! Fantastic Girl", produced by Elements Garden and performed by the voice actors of Sanrio Boys.[30] Approximately 100,000 users downloaded the game during the first six days of release.[31]
An anime adaptation of Sanrio Boys was announced in 2017.[32] The series is directed by Masashi Kudō and written by Takashi Aoshima, and the anime production is handled by Pierrot. The anime aired for 12 episodes from January 6 to March 24, 2018.[33] The series is licensed by Ponycan USA in North America,[2] who are simulcasting the series on Crunchyroll.[34]
| No. | Title | Original air date |
|---|---|---|
| 1 | "It All Started With Pompompurin" "Hajimari wa Pomupomupurin" (はじまりはポムポムプリン) | January 6, 2018[35] |
| 2 | "Gift Gate After the Rain" "Ameagari no Gifuto Gēto" (雨上がりのギフトゲート) | January 13, 2018[36] |
| 3 | "My Sister Blue" "Mai Shisutā Burū" (マイ♪シスター・ブルー) | January 20, 2018[19] |
| 4 | "Hello Friends" "Harō Furenzu!" (ハローフレンズ！) | January 27, 2018[37] |
| 5 | "Broken Rose-Colored Clouds" "Kowareta Bara-iro Kumo" (壊れたバラ色雲) | February 3, 2018[38] |
| 6 | "Above the Distant Clouds" "Tōi o Sora no Kumo no Ue" (遠いお空の雲の上[39]) | February 10, 2018 |
| 7 | "Miraculous Holiday" "Mirakuru na Horidē" (ミラクルなホリデー) | February 17, 2018 |
| 8 | "Sparkling Rhapsody" "Kirakira Kyōsōkyoku" (キラキラ狂想曲) | February 24, 2018[40] |
| 9 | "The Boys' Vacation!" "Danshi's Bakēshon" (男子’sバケーション) | March 3, 2018[41] |
| 10 | "Dream Galaxy, Compassion Planet" "Yume seiun Omoiyariboshi" (ゆめ星雲おもいやり星) | March 10, 2018 |
| 11 | "IN THE DARK" | March 17, 2018[42] |
| 12 | "The Magic of Friends" "Tomodachi no Mahō" (ともだちの魔法) | March 24, 2018[12] |
A stage play titled Miracle☆Stage Sanrio Boys[43] was announced at the end of episode 12 of the anime.[44] The play is directed by Masami Itō, with the script written by Shinjirō Kameda, the choreography by Tetsuharu, and the music composed by Yu.[43] The main cast consists of Naoya Kitagawa as Kōta, Hiroki Sasamori as Yū, Tsubasa Yoshizawa as Shunsuke, Yū Miyazaki as Ryō, Shinichi Wagō as Seiichiro, Kōhei Kishi as Subaru Amagaya, and Jin Hiramaki as Naoki. [45][43] Five new characters created exclusively for the play were revealed at Sanrio Expo 2018.[46] The play ran from November 29 to December 9, 2018, at The Galaxy Theatre in Tokyo.[43][46] The final show on December 9 was live streamed on Niconico to Japanese residents.[47] Pompompurin, My Melody, and Hello Kitty made guest appearances at alternating shows.[48]
As of April 5, 2018 the manga had 200,000 copies in print.[49]
Rebecca Silverman of Anime News Network gave the anime series a mixed review, mentioning that while the first half of the series was well-written, the second half of the series "took a nosedive" and felt like an "overt advertisement."[50]
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