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Swedish brand newsroom and multimedia PR platform From Wikipedia, the free encyclopedia
Mynewsdesk is a brand newsroom and multimedia public relations platform where companies can set up newsrooms to publish and distribute their content simultaneously publishing it on social media or embed the newsroom to their own site.
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Company type | part of NHST Media Group |
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Industry | Public relations |
Founded | 2003 |
Founder | Kristofer Björkman, Peter Ingman, David Wennergren |
Headquarters | Stockholm, Sweden |
Key people | Louise Barnekow (CEO) Daniel Wagnerius (CTO) Polly Hussain (CCO) |
Revenue | SEK 100 million (2013)[1] |
Number of employees | 160 (2013) |
Website | mynewsdesk.com |
Mynewsdesk was founded in 2003 and is based in Stockholm, Sweden, but the company also has sales offices in Malmö, Gothenburg, Oslo, Copenhagen, and Leipzig.[2]
In July 2019 a series of bizarre tweets appeared on the Twitter account of Scotland Yard, the headquarters of the Metropolitan Police Service in London. The account has 1.2 million followers. These messages were also repeated in press releases emailed out to journalists from the police force's official email address. On Saturday 20 July the police force indicated that the incident was caused by "unauthorized access" to its MyNewsDesk account which publishes content via the Met's website, Twitter account and email ID.[3][4][5]
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