The INSEEC School of Business and Economics (French pronunciation: /ɪnsɛk/; French meaning of the acronym INSEEC: Institut des Hautes Études Economiques et Commerciales; English: Institute of Higher Studies in Economics and Commerce) is a French private business school grande école and a member of the French Conférence des grandes écoles (CGE).
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Institute of Higher Studies in Economics and Commerce (INSEEC)
Institut des Hautes Études Economiques et Commerciales (INSEEC)
Logo of the OMNES Education institution to which the INSEEC School of Business & Economics belongs.
The Grande Ecole INSEEC School of Business & Economics grew at a fast pace, and especially internationally, underpinned by Career Education Corporation until October 24, 2013.[7] From a local School founded and based in Bordeaux, it has developed tiers with the American Education System via its Franco-American Business School: the MBA Institute - American BBA INSEEC Campus in Paris, which prepares French and International Students for an MBA in the United States, enabling them to obtain a diploma at the end, recognised both in Europe and in the US. Strong bounds have been created with several American Universities such as: Emory (Atlanta), Indiana University of Pennsylvania or San Francisco State University allowing students to dive into American Campuses.[8]
1975: Founded by José Soubiran, a French businessman born in 1944, Knight of the Legion of Honour (French Order of Merit), founder of the first institute for psycho-motor skills.[9]
1983: Establishment of the School in Paris.[12]Example of Citris foundry event: Prasant Mohapatra talks about Impactful Research at UC Davis at a Citris Research Exchange Program held at UC Berkeley in 2019. INSEEC is the first French Grande Ecole to cooperate with the group of Universities: Citris foundry.[11]
1988: the ECE (Ecole de Commerce Européenne): the European School of Business was founded in Lyon and Bordeaux.[13]
1994: Acquisition of the MBA Institute, a Franco-American Business School established in Paris since 1982, providing an American education and preparing French students to study in the best MBAs in the USA. The MBA Institute then became the American BBA INSEEC-MBA Institute, whose Director of Program is Robert Bradford, a San Francisco State University alumnus.[15][16]
1996: INSEEC acquired Sup de pub, a former university from Havas EuroRSCG.
2003: The Chicago-based corporation Career Education Corporation, the leading American company in education, acquired the INSEEC Group.
2008: INSEEC Business School becomes a Grande Ecole, and thus member of the Conférence des Grandes Ecole at the Chapter of Management Schools.
2012: The INSEEC Group buys the Consular Business School of Chambéry (ESC Chambéry) to create INSEEC Alpes Savoie Business School, an additional campus in the Alps.[22] The incubant on-campus students' consulting association: INSEEC Conseil becomes officially Junior Enterprise-accredited, after being bestowed this label upon by the French National Confederation of Junior Enterprises.[23][24][25][26]
2014: Acquisition of CREA Geneva - Switzerland. Establishment of the Luxury Business Institute (LBI) in Shanghai.[citation needed]
2015: The ECE (Ecole de Commerce Européenne): the European School of Business becomes the BBA - INSEEC (BBA as for Business Bachelor), a 4-year American Bachelor curriculum. Establishment the same year of a Strategy Cluster in Lyon, specialised in Strategic Management.[29] Establishment of INSEEC Wines & Spirits Campus in Beaune (Burgundy).[30]
2016: Establishment of the Campus in San Francisco.[31]APAX buys Schools from the American group Lauréate International, namely: EBS, ESCE, ECE, IFG and the CEPC.[32]
2017: The INSEEC Group is renamed INSEEC U. The Grande Ecole INSEEC Business School becomes INSEEC School of Business and Economics.[33] INSEEC Business School is AMBA-accredited.[34]INSEEC U. acquires HEIP (French: Hautes Etudes Internationales et Politiques, established in 1899 as: Ecole des Hautes Etudes Sociales), a Higher Education Institute specialised in Political Science, Diplomacy and International Relations, with campuses in Paris, London and Lyon. Establishment of a Crea Geneva campus in Lausanne, Switzerland.[35]
2018: HEIP (Hautes Etudes Internationales et Politiques - part of INSEEC U. Group) signs an agreement with Macquarie University in Sydney.[36] Start of a cooperation with the European Think-TankLEAP (French: Laboratoire Européen d'Anticipation Politique, English: European Laboratory of Political Anticipation) established in 1997 as "Europe2020" by Marie-Helene Caillol (the current president of LEAP) and Franck Biancheri, founder of the European student network AEGEE (French: Association des États Generaux de l'Europe).[citation needed]
This has led to pedagogic influences into INSEEC's Grande Ecole curriculum such as the compulsory "humanist internship", as part of which students have to carry out a work placement in a charity or an association.[47] Other pedagogic unique features of Grande Ecole and INSEEC which are typically French and ensue from the French Enlightenment: the teaching of general culture which represents a third of the first year Grande Ecole curriculum for Freshmen. Double-degrees in law, anthropology, philosophy and humanities in general is also possible via partnerships with Bordeaux University or the UVSQ (Saint-Quentin-en-Yvelines University / University of Versailles / University of Paris Saclay).[48]
One of the prerequesite of a Grande Ecole (along with having the Grande Ecole-label), is to select students via national competitive examinations. The latter are well-acknowledged to be particularly stringent.[56][57] While students prepare for these National Competitive examinations right after their high school diploma (often obtained with a magna cum laude or summa cum laude) during a two-year preparatory programme in high schools proposing such curricula; some other students will start an Undergraduate or Bachelor's degree and prepare for the national Competitive examinations along their studies at Universities or private Colleges in France or abroad. Both pathways have their own advantages and drawbacks.
For candidates coming from preparatory classes, the French national competitive examinations are organised in pools of examinations (Banque de Concours d'Épreuves). INSEEC belongs to the BCE pool.[58] Grande Ecoles only deliver master's degree, with curricula which vary from 3 years up to 2 years (3 years, after successful completion of the national competitive examinations after an Undergraduate Degree-level; 2 years after successful completion of the national entrance competitive examination at a Bachelor-Degree level).[59]
The most selective will enroll less than 10% of candidates, i.e. 90% of candidates are bound to fail, not because they are perform poorly, but because a handful of students performed better, which is in itself, the principle of a competitive examination. In some Grande Ecole, it is possible to retake a Grande Ecole national competitive examination as many as one wishes, whereas some others limit the possibilities to retake the examination to a maximum of three times.[60]
The work of French anthropologist and ethnologistClaude Lévi Strauss had an influence on INSEEC's pedagogy, and especially but not only on the "Corporate Ethnological Mission" which students have to carry out as part of the first year of their Grande Ecole curriculum.[61][62]
During the first Grande Ecole academic year, which is the equivalent of a Bachelor (sometimes referred to in French as Licence 3 or abbreviated L3),[63] an induction week will take place, followed by a typical student orientation.[citation needed]
Throughout this week, groups of students will have to work out a project, not obviously dealing with business and economics, which will have to be presented along with a report in front of a panel of professors. The goal is to foster group work, team spirit, break the ice among first year students, meet milestones deliverables and train student to defend a thesis in front of a jury, in an academic and corporate way.[citation needed]
At the end of the first year, students have to complete the "Corporate Ethnological Mission". As part of this mission, students form groups and have to draw lots for a randomised subject, which they will have to study in an ethnological fashion. The students' group will be chaperoned by a professor and will have to deliver a Thesis-like report after thorough experts' interviews and literature research, which will be defended in front of a jury during a Viva Voce.[64][65]
During the first year, students will study from scratch or study again the fundamentals of Business and Management until the first semester of the second academic year, as some new enrolled students do not always have an academic background in business studies. Indeed, as long as you pass the National selective examination with a successfully validated undergraduate degree or bachelor's degree, you can get enrolled in a Grande Ecole.[citation needed] General culture plays a prominent role in the first year of the Grande Ecole curriculum and represents a third of all classes.[48]
Studying in a partner university abroad, or on one INSEEC's campuses abroad is possible during the first year.[citation needed]
During the second semester of the second academic year, students can specialize in a major of their own liking: Corporate Finance and Accounting, Market Finance, Strategic Marketing, Operational Marketing, Communication and Public Relations, Entrepreneurship and Innovation Management. Further Specialization is possible too in terms of Languages (Japanese, Russian, Chinese, Arabic)[67] or else. Studying abroad is possible during this year too, so is studying in another university branch of the OMNES Education group.[citation needed]
During, the second year, INSEEC organises across all its campuses an INSEEC Business Games too.[citation needed]
Optional military training programme in cooperation with ENSOA (The French National Active Non-Commissioned Officers School)
Third Grande Ecole academic year (equivalent to the second and last year of a EuropeanMaster's degree)
During this third and last year, students who remained in France have a strong academic focus on their major during the first semester. During this same semester, Professor-Researchers from their respective INSEEC laboratories will teach quantitive and qualitative tools for research-purposes, in order to prepare students in advance for their Grande EcoleMaster's Thesis; before the start of the second semester, during which students will carry out their last compulsory internship. At the end of the INSEEC Grande Ecole curriculum, students must have carried out a minimum of 11 months of compulsory internship (with an average of 11,82 months during the academic years 2017 and 2020) and a maximum of 41 months; and must have spent at least 6 months abroad, without exceeding a maximum of 41 months either.[68]
Since 2007,[69] during the third academic year, the Crisis Management Night takes place, during which students are trained to react to crisis situations. Students will come to the School's campus at 10pm and until dawn will have to form groups in order to solve problems, following pre-defined scenarios prepared by the faculty. Changes to the scenario happen every hour and students must provide deliverables throughout the night, as per defined milestones. Students studying abroad from a partner university are exempted from this programme. Students from other Higher Education Institutions, such as the student magistrates from the Bordeaux National School for the Judiciary (in French: Ecole National de la Magistrature) are invited to the Crisis Night.[69]
Along those lines, as part of the main final examinations at INSEEC, a Viva Voce, in French: Grand Oral (often abbreviated as: Grand O') must be taken in order to complete graduation, during which every students will randomly be attributed a subject to present and defend in front of a jury.[70] Many Grandes Ecoles use Grande Oral as part of their selective examinations or final examinations.[71][72]
INSEEC has woven a network of 183 partner-Universities in 41 countries and 300 international students hosted throughout the OMNES Education campuses every year.[73] In total, the whole INSEEC gathers 515 international academic agreements.[74] In 2016, INSEEC Business School was the fourth Grande Ecole in France with the highest number of students studying abroad.[75]
HEIP (School of Higher International and Political Studies, French: Hautes Etudes Internationales et Politiques), formerly named School of Higher Social Studies (French: École des hautes études sociales) founded in 1894 by Dick May.[citation needed]
INSEEC Business School ranked 7th out of 60 universities in a ranking from Canévet & Associates, a French consultancy.[96] The main criterion of the ranking was the employability of alumni in the top 25 most attractive companies in France.
INSEEC's worst ranking was given by the French magazine Le Point for the year 2009: 36th and best ranked by the French magazine Challenge in 2008: 12th followed by the French daily Newspaper Le Parisien in 2012 and again in 2013 (13th). All maximum ranking values are written in bold in the chart below, for each issuer, and all worst rankings are underlined. The total amount of French Grande Ecole Business Schools fluctuates yearly owing to several reasons. First, the Grande Ecole parent organisation (Conférence des Grandes Ecoles) has been continuously integrating new members by bestowing its Grande Ecole-label upon these new Business Schools. Second, along this phenomenon, the French Grande Ecole Business Schools' landscape has witnessed an unprecedented trend of inter-schools mergers and acquisitions. In short, the average total number of French Grande Ecole Business Schools oscillates up to roughly 40 Schools, but can overtake this value. For instance, in its ranking published in the year 1999, Le Nouvel Economiste ranked up to 51 Grande Ecole Business Schools.[97]
Rankings of the INSEEC School of Business & Economics from 2008 until 2022, issued by the main French publishers of post-preparatory classes Grande Ecole Business Schools general rankings.
Similarly to many French Grande Ecoles, INSEEC School of Business & Economics hosts more than 30 students' associations on-campus which spans a wide array of missions: charity, gourmet food, wine, sports, arts, digital media, debate, video games, to cite a few.[citation needed]
The students' association landscape in most French Grande Ecole revolves around three major associations: BDE[168][169] (Bureau des Etudiants, in French: Students' Association), BDS[170][171](Bureau des Sports, in French: the Association of Sports), BDA[172][173] (Bureau des Arts, in French: the Association of Arts) following a one-year rotation via elections. Any students on-campus can vote to elect a team led by a president and vice-president for each BDE, BDS and BDA. The BDE is in charge of organising students' life in general, for example: students' well-being on-campus, discounts at local restaurants or shops around the school, students' night life. The BDS and BDA embody a similar role but will organise activities: Sports for the BDS (sports events, students' rugby league, sailing classes, cruises & events for students of the OMNES Education's Schools, sailing competitions against other Grande Ecoles such as The EDHEC Sailing Cup ("ESC") (Course Croisière EDHEC or "CCE" in French) is the leading student sporting event in Europe and the world's biggest intercollegiate offshore regatta) and the Arts for the BDA (on-campus concerts, events, visits of museums, cinema on-campus, classes of theatrical performance at the National Theatre of Bordeaux).[citation needed]
Sailing along with Rugby is prominently featured at INSEEC. The sailing highlight of the academic year is the EDHEC Sailing Cup: the leading students sporting event in Europe and the world's biggest intercollegiate offshore regatta.
As usual in most Grande Ecole, a Gala soirée is organised once every academic year - not to be confused with the graduation ceremony. Usually, an on-campus student association is solely dedicated to organise this annual event. At INSEEC, the election results of a BDE (Bureau des Etudiants, in French: Students' Association) unfolds during the yearly Gala soirée evening.[citation needed]
INSEEC hosts 6 business incubators along with Junior Entreprises.[175] A Junior Enterprise is a typical Students' founded incubating campus-based association, which business model is based upon consulting services provided to local customers, where student's are in charge of its profitability and management. The management team's turnover of such on-campus micro-enterprises follow academic years. Junior Enterprises are often found on Grande Ecole campuses, although not exclusive to Grande Ecoles.[citation needed]
Companies incubators such as the Incub'INSEEC (also called Innov'INSEEC) in Paris and Bordeaux[176][177] differ from Junior Entreprises (often called: Junior, by students in France), as their goal is not to create an on-campus entrepreneurial association in consulting, but rather to foster entrepreneurship by helping alumni and current students to establish their own start-up. Incub'INSEEC will provide infrastructures, workshops, conferences, commodities, communication networks in order to underpin students' and alumni's nascent entrepreneurial projects. Junior Entreprise follow a different set of rules and prerequisites. Unlike companies stemming from Innov'INSEEC, they are no spin-offs. They are dedicated to students in order to sharpen their entrepreunarial spirit and put into practise their theoretical knowledge. As such, students will have to carry out assignments (called missions) for local customers, such as accountancy and finance audits, consulting services in communication and marketing.[178] Another distinctive feature of Junior Entreprise: they need to pass several years of testing and audits in order to be certified by a National Organisation as Junior Entreprise. They are bestowed upon this accreditation by the French National Confederation of Junior Enterprises (in French: Confédération nationale des Junior-Entreprises - CNJE) founded in 1969.[citation needed]
The 4L Trophy is a yearly humanitarian rally and inter-collegiate event across the Moroccan desert. Launched in 1997 by Jean-Jacques Rey, it is organised by Desertours in partnership with the French Grande EcoleRennes School of Business (Brittany).
The first Junior Entreprise of INSEEC is INSEEC Conseil on the Bordeaux Campus of the Grande Ecole INSEEC School of Business & Economics, which officially became a Junior Entreprise-accredited by the French National Confederation of Junior Enterprises in 2012. Amongst its most notorious customers, it counts the French transnational companyVeolia in Transport, Water and Waste Treatment or the multinational company in accounting services KPMG, Coca-Cola or France second biggest regional daily press in terms of issuance in 2019, the Bordeaux-based Sud-Ouest newspaper.[179] As Junior Enterprises are associations, they can get sponsors. INSEEC Conseil is sponsored by the French Bank: BNP Paribas, the world's eighth largest bank by total assets.[23][24][25][26]
Debates and rhetoric competitions are organised on-campus, but also inter-campus, where INSEEC can compete against other Schools of the OMNES Education group, along with courses in eloquence given at INSEEC's campuses.[182][183]
Every year, students enrolled in the second semester of the Grande EcoleMaster's degree first academic year will attend the Business Games, which is an on-campus event, during which students are confronted to a business case, but are free in the way they can appraise and solve it. The Business Games last a week, are not inter-campus Games and bestow the best teams in a general ranking, and according to a specific ranking too, in which the teams which performed the best in either Marketing, Sales, Finance/Accounting or Strategy will be bestowed upon a prize from a Jury composed of Scholars and Executives invited on-campus for the occasion.[184]
Julien Noble, President of international Marketing at the global headquarters of Universal Pictures.[187]
Sébastien Missoffe, Vice President & Managing Director France at Google[188]
Olivier de Muret de Labouret, Group Consolidation Manager at Kering, and founder of INSEEC's incubating Junior Enterprise on the Bordeaux campus in 2009.
There are around 40,000 INSEEC Alumni registered on LinkedIn, and 100,000 according to the ADI (The INSEEC Alumni Association, in French: Association des Anciens de l'INSEEC).[205][206]
INSEEC was in September 2016 the sixth French Grande Ecole with the largest alumni network on LinkedIn.[207]
In the ranking 2021 of L'Etudiant, the Grande Ecole INSEEC School of Business & Economics reached a grade of 4 out of 5, the equivalent of a magna cum laude in terms of its alumni network potency which reached in 2020: 58,880.[citation needed]
With 77% of prominent professors amongst its faculty staff, the Grande Ecole INSEEC School of Business & Economics received the grade 5 out of 5, the highest grade given by L'Etudiant, the equivalent of a summa cum laude. INSEEC's faculty is composed of full-time faculty/researchers, full-time faculty/teaching faculty, adjunct professors, visiting lecturers and guests professors.[210]
Mary Teuw Niane[fr] is a Doctor in Mathematics, Minister of Education, Innovation and Research (from 2012 until 2019), he is currently Professor at the Cheikh Anta Diop University in Dakar, Senegal.
With originally two main research laboratories: one in Paris and one in Bordeaux, INSEEC has 5 research centres since it became the INSEEC School of Business & Economics (part of the OMNES Eductation institution).[219] Full-time faculty researchers are fully employed by INSEEC's Research Institute on one of the INSEEC's Research Laboratory (on the campus of Paris, Bordeaux, Lyon or Monaco). At the Grande Ecole INSEEC School of Business & Economics, 98% of professors were doctors and 46% of them hold a PhD from abroad,[220] according to the French magazine L'Etudiant recorded for the academic year 2018/2019, i.e. faculty staff holding a PhD, obtained in France or abroad and working as permanent professor on-campus at least 4 days a week.[citation needed]
Research at INSEEC revolves around the following fields:[citation needed]
Risk forecasting and assessment in complex environments:
Governance, risk and value creation,
Finance and innovation,
Mathematical models for scientific and financial purposes,
Finance and economics in an era undergoing rapid global changes,
Financial services, corporate governance and risk management.
Consumption in a globalised and digitalised world,
Smart city sensors (in cooperation with OMNES Education's Grande Ecole Engineering School: ECE, as part of the "PI-ECE", in French: Programme interdisciplinaire ECE; in English: ECE's interdisciplinary research programme),
International Management,
Sustainability, Luxury and Hospitality.
Creation and innovation:
Social transition and emergent consumer behaviours,
Consumption in a globalised and digitalised world,
Smart city sensors,
Innovative processes and emergent behaviours in a globalised world,
Innovative luxury consumer experience management and emerging consumers behaviours.
Smart interactions:
Networks, interactions and their geography,
Consumption in a globalised and digitalised world,
Nanoscience and Nanotechnology (in cooperation with OMNES Education's Grande Ecole Engineering School: ECE),
Global value chains, distribution & Supply Chains,
Globalisation challenges for SMEs in finance, hospitability and luxury.
According to the Magazine L'Etudiant in its yearly rankings, the quality of research articles is categorised into 5 levels of quality:[221]
1*: the most prestigious level.
L'Etudiant will take into account the number of articles published from 2017 until 2019 in the Scientific Journals ranked 1e, 1g and 1eg by the CNRS (French National Centre for Scientific Research) and 1* by the FNEGE (French National Foundation for Management Education)
The lower-tier research publications are taken into account separately by L'Etudiant, i.e. categories: 2, 3, 4.[222]
Number of articles successfully issued in scientific literature from 2017 until 2019, according to the Scientific Publications' nomenclature of the CNRS (French National Centre for Scientific Research) and FNEGE (French National Foundation for Management Education), 1* being the most prestigious in France and 4 the least prestigious, as per the French Magazine L'Etudiant Grande Ecole Business School Ranking of 2021.[223]
Research productivity: The INSEEC School of Business and Economics has been bestowed upon the grade 12,2 out of 20, the equivalent of a cum laude (3 Points out of 5) by the French Magazine L'Etudiant in terms of Research Productivity in 2021.[225]
The criterion "ResearchProductivity" is a ranking criterion taking into account the number of articles and their quality published by professors a considered Business School within the last three years, in that case: from the 1 January 2017 until 31 December 2019. Those publications must be affiliated to the CNRS (French National Centre for Scientific Research) and FNEGE (French National Foundation for Management Education), the whole divided by the Business School's numbers of students. This criterion indicates the performance of the School according to its size.[citation needed]
Research potency / output: The INSEEC School of Business and Economics has been bestowed upon the distinction "Very Good" and a grade of 4 out 5, the equivalent of a magna cum laude, by the French Magazine L'Etudiant in 2021.[67]
The criterion "Research potency / output" takes into account the number and the quality of research articles of the last three years, i.e. 1 January 2017 until 31 December 2019. Those publications must be affiliated to the CNRS (French National Centre for Scientific Research) and FNEGE (French National Foundation for Management Education), ranging from category 1* being the most prestigious scientific literature publishers to 4, being the least prestigious. The intermediate prestige-tiers are ranked in descending order of importance: 1, 2, 3. This criterion enables big performers, i.e. large schools with significant Research resources to stand out in terms of quality and quantity of submitted scientific papers.[citation needed]
In total, there are five research laboratories for nine campuses, which involve around 120 Research Professors. During the first year of the Grande Ecole Master's Degree, students can carry out an introductory course in the form of a pedagogic project (called in French Mission de Recherche, in English: Research Mission), in a research subject of their own liking amongst the INSEEC research specialities, where the-said students will be chaperoned by a Professor Researcher during several weeks. The final project will have to be defended in front of a panel of INSEEC's researchers and professors during a Viva Voce, including the submission of a report written in a research article fashion. The same year, in other words in the run-up of the final Grande Ecole year, students are also trained by Professor Researchers to use quantitative and qualitative research tools in order to carry out and analyse as well as defend their Master's Thesis in front of a Jury, as part of the Grande Ecole final Viva Voce, which takes place along the so-called Grand Oral (Viva Voce of General Culture and often abbreviated in French as Grand O).[citation needed]
The INSEEC School of Business and Economics is AMBA-accredited and a member of Association to Advance Collegiate Schools of Business (AACSB). It has received accreditation from the Union of Independent Grandes Écoles, EFMD, VISA (in French: Le visa du ministère de l'Enseignement supérieur et de la Recherche, in English: Approval of the French Ministry for Higher Education and Research), DD-RS (in French: Développement durable et responsabilité sociétale, in English: Sustainability and Societal Responsibility), CEF DG (in French: Commission d'évaluation des formations et diplômes de gestion, in English: National Commission for the Evaluation of Training and Qualifications in Management), the latter enables French business schools via the decree number 2001–295 on April 4, 2001, to be accredited as a master's degree-level higher education institution.[228]
Logo of INSEEC until 2015.
Logo of INSEEC since 2021.
INSEEC Campus in Monaco, French Riviera.
Campus of INSEEC in Chambéry (Savoie) in the French Alps, on the shores of the Lake: Lac du Bourget.
One of INSEEC's parisian Campus : The Eiffel Campus, located 14min away by foot from the Eiffel Tower.
INSEEC Campus in Lyon on Rue de l'Université (in French: University street), in the Art Deco-styled Citroën building, which is accredited as national heritage site and which glass roof was designed by Jean prouvé.
