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WonderHowTo is a community-developed instructional video guide website launched on January 30, 2008.[2] WonderHowTo acts as both a directory and search engine for how-to videos on the web. The free-access website is privately owned and operated by Wonder How To, Inc.
 | |
| Type of business | Private |
|---|---|
Type of site | Instructional video guide |
| Founded | Santa Monica, California July 28, 2006[1] |
| Headquarters | Santa Monica, California |
| Key people | Stephen Chao, Co-founder and CEO Michael Goedecke, Co-founder and Head of Product & Technology Bryan Crow, CTO |
| URL | wonderhowto.com |
| Advertising | Banner ads |
| Launched | January 30, 2008[2] |
| Current status | Active |
WonderHowTo was founded in 2006 by Stephen Chao and Michael Goedecke.[3] Backed by Cambridge, Massachusetts-based General Catalyst Partners,[4] WonderHowTo.com launched as the world's largest free how-to video resource with almost 90,000 entries, hitting the 100,000th mark in less than two months.[3]
By March 2008, the site's audience had grown to 300,000 monthly unique visitors and 800,000 by July (source: Google Analytics).[5] Partner Scripps Networks contributes instructional segments as well as handling advertising for the site.[6][7]
Employing both human and automated curation, the how-to supersite aggregates and organizes links to thousands of videos featured on other popular how-to video site publishers, as well as specialized collections of how-to video from niche-targeted sites and servers worldwide. WonderHowTo is headquartered in Santa Monica, California.[3]
On October 7, 2008, WonderHowTo signed a syndication partnership deal with VideoJug. Under the terms of the agreement, VideoJug will provide the video content to the website in return for licence fees and/or a cut of ad revenues.[8]
As of 2020, the WonderHowTo network comprises several web properties including WonderHowTo.com, GadgetHacks.com, Next.Reality.News and Null-Byte[9]
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