Euromonitor International
Market research company From Wikipedia, the free encyclopedia
Euromonitor International Ltd is a London-based market research company founded in 1972.[1][2]
The firm is well regarded, and its research database has been described as the "Cadillac of industry information sources",[3] but subscriptions have been described as too expensive for some institutions.[3][4]
History
The firm was founded by Robert Senior in 1972.[5] Trevor Fenwick joined in 1978.[6][7][8]
Euromonitor International's main product is Passport, a subscription-based database of market research. Much of the information on Passport is written by Euromonitor International's analysts, although it also includes information from various other sources.[4]
In 2014, the Queen's Award for Enterprise: International Trade (Export) was awarded to Euromonitor.[9][10]
See also
References
External links
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